• Mehr als 3 Millionen Wörter Inhalt
  • |
  • info@itmedialaw.com
  • |
  • Tel: 03322 5078053
ITMediaLaw - Rechtsanwalt Marian Härtel
Warenkorb
Plugin Install : Cart Icon need WooCommerce plugin to be installed.
  • en English
  • de Deutsch
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
Kurzberatung
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
ITMediaLaw - Rechtsanwalt Marian Härtel
Home Blockchain and web law

Blockchain technology in rights management: opportunities and challenges for content creators and artists

16. January 2025
in Blockchain and web law
Reading Time: 6 mins read
0 0
A A
0
blockchain g1d8414e2b 1920
Key Facts
  • Blockchain technology offers new opportunities for content creators and the entertainment industry to manage intellectual property.
  • Decentralized, transparent nature of blockchain enables tamper-proof documentation of digital assets and usage rights
  • Smart contracts automate license agreements and payments, which significantly simplifies and speeds up the process.
  • Blockchain can be used to implement new monetization models, such as micro-payment systems, for artists.
  • Legal classification of smart contracts is often unclear, which leads to challenges and uncertainties
  • Technical challenges such as energy efficiency and scalability are crucial for the mass use of blockchain.
  • The implementation of blockchain can lead to fairer conditions and greater artistic freedom for artists.

Blockchain technology opens up fascinating new possibilities for the management of intellectual property and digital rights. For content creators, artists and the entertainment industry in particular, there are promising approaches for better protecting works and establishing fair remuneration models. In this blog post, we shed light on the potential, but also the risks and challenges of using blockchain in rights management.

Content Hide
1. New ways of rights management through blockchain
2. Protection and strengthening of content creators
3. Challenges and risks
4. Conclusion

The decentralized and transparent nature of blockchain technology makes it possible to document and manage digital assets and their usage rights in a tamper-proof manner. This opens up exciting application possibilities for the entertainment industry. Digital assets in computer games or films can be represented as unique tokens on the blockchain, creating new opportunities for trading and transferring virtual goods. In addition, license agreements can be automated using smart contracts, allowing payments or transfers of rights to be triggered automatically as soon as defined conditions are met.

Another promising aspect is the possibility of transparently tracking the use and distribution of content. This can facilitate the fair remuneration of authors and enable new monetization models. Blockchain technology can be used to implement micro-payment systems that allow artists to be paid directly and in real time for the use of their works.

However, the use of blockchain in rights management also poses challenges. The legal classification and enforceability of smart contracts is still unclear in many jurisdictions, which creates legal uncertainties. In addition, issues relating to the scalability and energy efficiency of blockchain systems for mass use need to be addressed. Data protection also poses a challenge, as the immutability of blockchain can conflict with data protection regulations such as the GDPR.

New ways of rights management through blockchain

The decentralized and transparent nature of blockchain technology makes it possible to document and manage digital assets and their usage rights in a tamper-proof manner. This opens up exciting application possibilities for the entertainment industry:

– Digital assets in computer games or films can be represented as unique tokens on the blockchain. This creates new opportunities for trading and transferring virtual goods. For example, rare in-game items or limited digital collectibles from films could be secured and traded on the blockchain as non-fungible tokens (NFTs). This allows fans a new form of ownership and interaction with their favorite brands.

– License agreements can be automated using smart contracts. As soon as defined conditions are met, payments or rights transfers are triggered automatically. This can significantly speed up and simplify the licensing process. For example, a smart contract could automatically distribute royalties to all parties involved in a film project as soon as certain revenue thresholds are reached.

– The use and distribution of content can be tracked transparently. This facilitates fair remuneration for authors. The unalterable recording of every use on the blockchain enables seamless tracking. Artists can see exactly how often and where their works are used.

– Blockchain technology makes micro-licensing practicable. The smallest parts of works, such as individual song snippets or short video clips, can be licensed and automatically billed. This opens up new monetization opportunities for creatives.

– The blockchain enables new forms of fan participation. Through tokenization, fans can invest directly in projects or acquire shares in future revenues. This creates a closer bond between creators and their community.

– Forgery-proof digital certificates of authenticity for physical collector’s items or limited editions can be issued via the blockchain. This increases the value and tradability of merchandise and collectibles.

Protection and strengthening of content creators

Blockchain technology offers promising approaches for artists and content creators:

– The immutable documentation of authorship and time of creation on the blockchain makes it easier to prove rights. This creates a tamper-proof chain of evidence for the creation and ownership of creative works, which can be of great value in copyright disputes.

– Blockchain-based micro-payment systems enable new remuneration models in which artists are paid directly and in real time for the use of their works. This can stabilize income streams for artists and make them more transparent by immediately remunerating each use of a work.

– Smart contracts can ensure the automated distribution of royalties to all participants in a work. This simplifies the often complex distribution of revenue for collaborative works and significantly reduces the administrative workload.

– Tokenization allows fans to invest directly in artists or projects and participate in their success. This opens up new financing opportunities for artists and creates closer ties with the fan community.

– The blockchain enables transparent tracking of the use and distribution of content. Artists can see exactly how often and where their works are used, which can provide valuable insights for future creations and marketing strategies.

– By implementing forensic watermarking in conjunction with blockchain technology, artists can more easily identify the source of copyright infringements and take action against them.

– Decentralization through blockchain technology gives artists more control over their works and reduces dependence on centralized platforms or intermediaries. This can lead to fairer conditions and greater artistic freedom.

– Blockchain-based platforms can create global, decentralized marketplaces for digital art and content, making it easier for artists to reach a global audience and tap into new markets.

 

Challenges and risks

Despite the great potential, there are also challenges to overcome when using blockchain in rights management:

– The legal classification and enforceability of smart contracts is still unclear in many jurisdictions. There is a lack of a clear regulatory framework. This leads to considerable legal uncertainty, especially in cross-border transactions. The question of which law is applicable to smart contracts and how they can be enforced in the event of a dispute is often unclear. In addition, the rigidity of smart contracts can collide with traditional legal principles such as the principle of good faith or the ability to amend contracts in the event of unforeseen circumstances.

– The scalability and energy efficiency of blockchain systems must be further improved for mass use. Current blockchain networks reach their limits with high transaction volumes, which can lead to delays and high transaction costs. The high energy consumption of some blockchain systems also conflicts with sustainability goals and could lead to regulatory restrictions.

– The immutability of the blockchain may conflict with data protection regulations such as the GDPR, which provides for a “right to be forgotten”. The permanent storage of personal data on the blockchain is difficult to reconcile with this right. In addition, the transparency and traceability of blockchain transactions may conflict with data protection requirements and the protection of trade secrets.

– The security of private keys and wallets poses a challenge. If lost, digital assets can be irretrievably lost. This raises complex legal issues, such as liability in the event of loss or theft of cryptocurrencies or tokenized assets. The treatment of crypto assets under inheritance law is also still unclear in many jurisdictions.

– The complexity of the technology could pose a hurdle to its widespread acceptance and use. This affects not only end users, but also legal practitioners and courts, who need to be familiar with the technology in order to adequately resolve legal disputes.

– In an international context, additional challenges arise due to the cross-border nature of blockchain networks. Determining the applicable law and the competent court can be difficult in decentralized systems without a clear geographical reference point. This can lead to legal uncertainty and conflicts between different national legal systems.

– The legal qualification of tokens and cryptocurrencies is not uniform internationally. While some countries recognize cryptocurrencies as a means of payment, others treat them as commodities or securities. These different approaches can lead to regulatory arbitrage and uncertainties in cross-border transactions.

– The anonymity or pseudonymity of blockchain transactions poses challenges for the enforcement of money laundering regulations and the fight against financial crime. Regulatory authorities around the world are wrestling with the question of how they can utilize the advantages of blockchain technology without compromising their ability to supervise financial markets and prosecute criminals.

These diverse legal and regulatory challenges require careful consideration and possibly the development of new legal frameworks in order to realize the full potential of blockchain technology in rights management while ensuring legal certainty and consumer protection.

Conclusion

Blockchain technology offers fascinating new possibilities for the management and protection of intellectual property. Artists and content creators in particular could benefit from more transparent and fairer remuneration models. However, technical and legal challenges still need to be overcome for widespread use. It remains exciting to see how the technology will develop in this area.

The complexity of the legal issues surrounding blockchain and digital rights requires in-depth legal expertise that encompasses both traditional law and new technological developments. As an IT lawyer with many years of experience advising startups and companies in the digital space, I am well equipped to help you navigate this complex landscape.

Whether you are a startup developing innovative blockchain-based rights management solutions or an established company looking to explore the possibilities of this technology for your business model, I can provide you with tailored legal advice and contract drafting. My expertise covers not only the legal aspects of blockchain technology, but also the related areas of copyright law, data protection law and international trade law.

Let’s work together to exploit the opportunities of blockchain technology for your company while minimizing potential legal risks. From the development of legally compliant smart contracts and the design of token-based business models to compliance advice in the area of crypto assets – I am at your side with my comprehensive expertise.

Contact me for an individual consultation to find out how we can make the innovative possibilities of blockchain technology legally compliant for your company. Together, we can shape the future of digital rights management and optimally position your company for the challenges and opportunities of this exciting technological development.

 

Weitere spannende Blogposts

District Court Frankfurt a.M. on the right to be forgotten

District Court Frankfurt a.M. on the right to be forgotten
24. July 2019

Article 17 GDPR establishes a right to erasure or to be forgotten. To that end, the Landgericht Frankfurt am Main...

Read moreDetails

Limitation of esport player contracts? *Update*

Limitation of esport player contracts? *Update*
2. August 2019

Player contracts On the subject of player contracts, I have already written a lot here on the blog, starting with...

Read moreDetails

Planned legal changes in 2023 in the area of digitization

Planned legal changes in 2023 in the area of digitization
5. January 2023

In its coalition agreement, the German government has firmly committed itself to fundamental strengthening in the area of digitization. Almost...

Read moreDetails

Federal Constitutional Court on procedural equality of arms in competition law

Federal Constitutional Court: Right to Be Forgotten I
7. November 2022

In its decision, the 2nd Chamber of the First Senate of the Federal Constitutional Court did not accept for decision...

Read moreDetails

AI in contract drafting: an honest insight from my practice

compliance challenges in the implementation of predictive maintenance in industry 4 0
15. December 2023

From traditional templates to the AI revolution As a contract lawyer who is deeply rooted in the digital world, I...

Read moreDetails

Imprint obbligations for streamers associated with esports teams?

No more phone numbers necessary in the imprint!
3. December 2019

Introduction Today is here on the blog the day of legal questions around the imprint. Hence a quick answer today...

Read moreDetails

“Dirty cunt” is permissible expression on Facebook

“Dirty cunt” is permissible expression on Facebook
19. September 2019

Today seems to be the day when I am upset about certain judgments. I'm probably making some decisions at least...

Read moreDetails

“Invested” in tokens and nothing happened? Get money back?

“Invested” in tokens and nothing happened? Get money back?
17. January 2023

Currently, there are very many projects in the field of blockchain, tokens and coins and the potential "investment opportunities" are...

Read moreDetails

What is the Artificial Intelligence Act?

What is the Artificial Intelligence Act?
6. January 2023

Introduction The Artificial Intelligence Act is a proposal for a European law on artificial intelligence (AI) - the first law....

Read moreDetails
Ltd. (Limited) in Germany and #Brexit? Act now!

Limited partnership (KG)

25. June 2023

Introduction One of the many legal forms available to entrepreneurs is the limited partnership (KG). This legal form offers a...

Read moreDetails
DLT Pilot Regime

DLT Pilot Regime

28. June 2023
Consumer Protection Act

Consumer Protection Act

16. October 2024
Gesellschaft mit beschränkter Haftung & Co. Kommanditgesellschaft auf Aktien (GmbH & Co. KGaA)

Gesellschaft mit beschränkter Haftung & Co. Kommanditgesellschaft auf Aktien (GmbH & Co. KGaA)

16. October 2024

Obligation to file for insolvency

11. April 2025

Podcast Folgen

fcb134a2b3cfec5d256cf9742ecef1cd

The unconventional lawyer: a nerd in the service of the law

26. September 2024

In this captivating episode of the podcast "The Unconventional Lawyer", we delve into the world of a lawyer who is...

8315f1ef298eb54dfeed2f5e55c8b9da 1

First test episode of the ITMediaLaw Podcast

26. August 2024

First test episodeDear readers, I am delighted to present the first test run of our brand new IT Media Law...

d5ab3414c7c4a7a5040c3c3c60451c44

The metaverse – legal challenges in virtual worlds

26. September 2024

In this fascinating episode, we dive deep into the legal aspects of the metaverse. As a lawyer and tech enthusiast,...

AI in law: opportunities, risks and regulation – the IT Media Law Podcast Episode 3

AI in law: opportunities, risks and regulation – the IT Media Law Podcast Episode 3

24. September 2024

Welcome to the third episode of our podcast "IT Media Law"! In this episode, we delve into the fascinating world...

  • Privacy policy
  • Imprint
  • Contact
  • About lawyer Marian Härtel
Marian Härtel, Rathenaustr. 58a, 14612 Falkensee, info@itmedialaw.com

Marian Härtel - Rechtsanwalt für IT-Recht, Medienrecht und Startups, mit einem Fokus auf innovative Geschäftsmodelle, Games, KI und Finanzierungsberatung.

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
  • en English
  • de Deutsch
Kostenlose Kurzberatung