Consulting for influencers and streamers

Comprehensive legal support for influencers and streamers

Tailor-made legal advice in the digital age As an experienced lawyer for influencers and marketing agencies in the field of social media and streaming, Marian Härtel offers comprehensive legal support. His expertise extends across website marketing, games and influencer marketing. By working closely with clients, he develops a deep understanding of their business models. This enables him to develop tailored strategies that maximize his clients’ reach and influence. Marian Härtel creates carefully worded contracts that ensure influencers are treated fairly and their content is marketed optimally. He pays particular attention to ensuring that all legal requirements are covered and that his clients’ interests are protected in the best possible way. His support also extends to the drafting of sponsorship and advertising contracts to ensure fair remuneration and optimal use of the content. Marian Härtel always stays abreast of the latest legal developments in the field of influencers and streaming. He works closely with relevant authorities to ensure compliance with all necessary regulations and laws. By using modern technologies and methods, including digital tools and contract generators, he ensures efficient and up-to-date cooperation with his clients.

Many years of experience in the influencer industry

From gaming entrepreneur to influencer marketing expert Marian Härtel’s expertise in the influencer sector is based on years of practical experience in the gaming industry. As co-founder of one of the largest agencies in the field of computer games, he has gained deep insights into the challenges and opportunities of the industry. This experience enables him to advise his clients with a comprehensive understanding of the industry dynamics. Marian Härtel uses his insider knowledge to help influencers and streamers optimize their marketing strategies. He understands the specifics of different social media platforms and can provide targeted recommendations for content creation and distribution. His experience also extends to negotiating cooperation agreements with brands and sponsors. Marian Härtel knows the typical pitfalls and can protect his clients from unfair conditions. He has built up a network of contacts in the industry, which he uses to provide his clients with valuable connections. His experience helps him to predict future trends in influencer marketing and prepare his clients for them. Marian Härtel regularly shares his knowledge through workshops and seminars to empower the entire influencer community.

Holistic management consultancy for influencers

From content creator to successful entrepreneur Marian Härtel’s advice for influencers goes far beyond the purely legal aspects. He offers holistic business consulting that helps influencers turn their hobby into a profitable business. He provides support in developing a clear brand identity and a consistent online presence. Marian Härtel advises on topics such as taxes, accounting and corporate structure to create a solid business foundation. He helps to diversify revenue streams, for example by developing own products or services. His advice also includes strategies for long-term career planning and crisis management. Marian Härtel assists in negotiating contracts with platforms, networks and sponsors in order to achieve optimal conditions. He advises on legal and ethical issues relating to influencer marketing, including advertising labeling and data protection. His support also extends to the development of concepts for live events and merchandise. Marian Härtel helps influencers to build and manage a professional team.

Navigating the agency landscape

Finding the right partners for sustainable success An important aspect of Marian Härtel’s work is helping influencers and streamers to distinguish between reputable and competent agencies and managers and dubious offers. He uses his industry experience to alert clients to potential pitfalls in contracts and agreements. Marian Härtel advises on the selection of agencies and managers that best fit the influencer’s individual goals and values. He helps to evaluate offers and identify agencies that can offer real added value. Marian Härtel supports the negotiation of fair and transparent contract terms with agencies. He advises on issues such as exclusivity, commissions and notice periods to protect his clients’ interests. His support also includes the regular review of existing agency relationships for their effectiveness. Marian Härtel helps influencers find a balance between self-management and agency support. He advises on the development of exit strategies in the event that a collaboration is no longer fruitful. His goal is to help influencers and streamers build long-term and trusting partnerships in the industry.