Automated pricing and dynamic pricing in e-commerce
Growth hacking and viral marketing – legal requirements
Liability when using VibeCoding and no-code platforms – implications for legal due diligence
Legal organization and entrepreneurial structuring of influencer start-ups and personal brands
Taking on investors in a startup: timing, risks and legal framework
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Startups in the legal gray area: permissibility and limits of innovative business models
Moral and legal aspects of “Trust among founders”
Honesty and fair pricing for start-ups (SaaS, mobile apps and digital services)
Creating contracts with face models and voice models: A guide for the gaming industry
Legally compliant archiving of emails: legal requirements and practical implementation
License agreements for software start-ups
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Support with the foundation
Arbitration and alternative dispute resolution in corporate disputes
Drafting contracts in the context of agile working methods: Scrum and Co.
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Digitalization and contract law: Electronic signature in accordance with the eIDAS Regulation

Video series – about me

In this video series, you will get a personal insight into my work and personality as lawyer Marian Härtel. Each video offers an authentic and honest presentation of my expertise in IT law, my experience in gaming, e-sports and blockchain as well as my passion for innovative technologies.

In just 1-3 minutes per video, you will learn how I combine my legal expertise with entrepreneurial thinking to support businesses and creatives in the digital world. From my international client base to my role as a business consultant, discover what sets me apart and how I can help you achieve your goals in the digital world.

These videos are created by myself, without the use of AI, and offer you an unbiased view of how I work and my commitment to your legal and strategic challenges.

What has changed in my market?
This video about me is about how my work as a lawyer has changed in recent years and how my clients and the way I work has adapted.
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