Virtual employees, AI influencers and synthetic content – legal classification and international perspectives
Pay-to-win or pay-to-lose? Monetization in gaming between business and consumer deception
Flash scaling and aggressive business models: Innovation between progress and evasion
The romanticization of the “fail fast” principle in startups – When does failure become deception towards stakeholders?
Automated pricing and dynamic pricing in e-commerce
Growth hacking and viral marketing – legal requirements
Liability when using VibeCoding and no-code platforms – implications for legal due diligence
Alternative financing models in Germany and other countries – admissibility and design
Legal organization and entrepreneurial structuring of influencer start-ups and personal brands
Taking on investors in a startup: timing, risks and legal framework
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Startups in the legal gray area: permissibility and limits of innovative business models
Moral and legal aspects of “Trust among founders”
Honesty and fair pricing for start-ups (SaaS, mobile apps and digital services)
Creating contracts with face models and voice models: A guide for the gaming industry
Legally compliant archiving of emails: legal requirements and practical implementation
License agreements for software start-ups
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Support with the foundation
Arbitration and alternative dispute resolution in corporate disputes

Introducing Marian Härtel / Featured

Key Facts
  • As a technology enthusiast, I develop strategies for entrepreneurial challenges in the digital age.
  • My consulting approach combines legal expertise and entrepreneurial thinking.
  • Over 1400 blog posts on topics such as AI, gaming and influencer marketing are available.
  • An informative podcast and knowledge database offer additional insights and perspectives.
  • Tailor-made support is offered for agency managers, influencers, startup founders and investors.
  • A teaser video gives a personal insight into my expertise.
  • A non-binding initial consultation allows you to explore cooperation opportunities.

As a passionate technology enthusiast and accomplished legal expert, I am dedicated to developing customized strategies for business challenges in the digital age. My innovative consulting approach blends legal expertise with an entrepreneurial mindset – a combination that is essential in the vibrant world of the digital economy.

Extensive resources

On this platform, you can expect over 1400 captivating blog posts on hot topics such as artificial intelligence, gaming, influencer marketing and corporate finance. In addition, an informative podcast offers deeper insights, while a comprehensive knowledge database and insightful videos provide additional perspectives.

Customized support

Whether you are an agency manager, aspiring influencer, startup founder or investor – here you will find competent support to realize your goals. Together, we will overcome the legal hurdles of digital transformation and drive your company forward.

Personal insight

A special teaser video is available to give you an authentic impression of my personality and working methods. It offers a unique insight into my expertise and my consulting approach.

Next steps

Are you interested? A non-binding initial consultation offers the ideal opportunity to get to know each other better and explore potential cooperation opportunities. The diverse content invites you to explore and promises valuable inspiration for your company.

 

Marian Härtel


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