Influencer advertising in transition: from hidden promotion to transparent partnership
In this insightful video, I discuss the fascinating history of influencer endorsements with Chris Eberl from 1Pitch. We look back...
Read moreDetailsIn this video, lawyer Marian Härtel explains the current legal challenges for influencers in social media, based on a groundbreaking decision by the Higher Regional Court of Dresden.
Content: – Identifiability without naming: When are you considered “recognizable”?
– Legal risks of indirect mentions in livestreams and videos – Injunctive relief: When is there a need for legal protection?
– Importance of existing court settlements for new legal disputes – Practical tips for influencers to avoid legal pitfalls Learn why legal consequences can arise even without direct mention of names and how you can protect yourself as an influencer.
The video offers valuable insights into current case law and practical recommendations for content creators.
Whether you are an established influencer or just starting out in the world of social media, this video will help you minimize legal risks and put your online presence on a solid legal footing.
In this insightful video, I discuss the fascinating history of influencer endorsements with Chris Eberl from 1Pitch. We look back...
Read moreDetailsIn this promotional video, I present my core competencies as a specialized lawyer for IT, media and corporate law. With...
Read moreDetailsIn this video, I share one of my most important guiding principles as a lawyer: I simply don't take the...
Read moreDetailsThe "Just Chatting" format is on the rise on the Twitch streaming platform and is attracting more and more influencers...
Read moreDetailsIn this video, lawyer Marian Härtel explains the most important legal aspects that developers of blockchain-based computer games need to...
Read moreDetailsHello and welcome! I'm Marian Härtel, your expert for IT law and innovative legal services in the digital age. As...
Read moreDetailsDiscover in this video why lawyer Marian Härtel is the ideal partner for your blockchain project! With his expertise in...
Read moreDetailsAs a lawyer specializing in IT law, corporate law and contract law, I work closely with start-ups, solopreneurs and entrepreneurs....
Read moreDetailsIn this video you will learn what I also offer, namely trust, honest collaboration, genuine cooperation and a lawyer who...
Read moreDetailsThe Distance Learning Protection Act (FernUSG) has been experiencing a renaissance for some time now. What for decades was considered...
Read moreDetailsIn this personal and engaging episode, the experienced IT and media lawyer delves deep into the gray area of his...
Read moreDetailsIn this video, I talk a bit about transparent billing and how I communicate what it costs to work with...
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