White label vs. OEM contracts – what tech start-ups need to look out for
White label and OEM models enable start-ups to distribute their software via partners without their own name appearing. With white...
White label and OEM models enable start-ups to distribute their software via partners without their own name appearing. With white...
Start-up euphoria, innovative ideas, technical know-how - these are the ingredients of many start-up success stories. However, what is regularly...
Many start-up founders choose to establish a GmbH or Unternehmergesellschaft (UG) because these legal forms are associated with a limitation...
Choosing a company name is a strategic decision for founders - creatively, but above all legally. Domain names, brand names...
Service Level Agreements (SLAs) are a key instrument for SaaS start-ups to provide customers with clear service specifications and at...
Legal status of term sheets and LOIs under German/European law A term sheet (often referred to as a letter of...
The premature exit of a co-founder is one of the trickiest conflicts in any start-up. Founder teams invest time, ideas...
In the early stages, start-ups are faced with the question of how to raise the necessary capital without losing their...
No-code and low-code platforms enable rapid software development without extensive manual programming. Applications are increasingly being developed on the basis...
Running your own OnlyFans business often raises the question for creators and agencies based in Germany: Is it worth setting...
Influencer marketing has become an integral part of modern advertising. Influencers recommend products and services of all kinds on social...
In 2025, many tradespeople and service providers still face an often underestimated problem: contracts concluded with consumers outside of business...
On January 1, 2022, the German legislator fundamentally reformed the regulations for consumer contracts for digital products. For software developers...
In May 2024, the European Media Freedom Act (EMFA) was published in the Official Journal of the EU with Regulation...
Why another contribution to the NIS2 Directive? Do we really need a separate blog post on the NIS2 Directive in...
Start-ups thrive on innovative ideas, creative concepts and unique technologies. Whether it's a novel algorithm, a special business idea, a...
Accessibility in the digital world is no longer just a voluntary option, but is becoming a legal obligation. The European...
Many influencers dream of escaping the German winter and their local obligations - be it to Dubai, Madeira or the...
Contracts between influencers and their agencies or between managers and artists are often based on a close relationship of trust....
The 2025 coalition agreement of the (presumably) new federal government under the leadership of the CDU/CSU and SPD contains extensive...
Marian Härtel - Rechtsanwalt für IT-Recht, Medienrecht und Startups, mit einem Fokus auf innovative Geschäftsmodelle, Games, KI und Finanzierungsberatung.