Modern contract design 2025 in the influencer and agency business
Influencer marketing and agency collaborations have gained enormously in importance in recent years. With new technologies, global networking and changing...
Influencer marketing and agency collaborations have gained enormously in importance in recent years. With new technologies, global networking and changing...
"Fail fast, fail often" - hardly any other motto characterizes the start-up culture as much as the idea of trying...
VibeCoding describes a current trend in which software is no longer programmed manually, but is developed almost exclusively using AI...
Introduction: Business model of influencer start-ups Influencer start-ups have established themselves as an independent business model in recent years. An...
Sooner or later, almost every growth-oriented company comes to the point where substantial external financing is required - be it...
Start-ups are often faced with the tension between presenting themselves attractively and communicating honestly and in compliance with the law....
Innovative start-ups sometimes operate in legal gray areas - areas in which the business model is not clearly prohibited by...
Introduction As a startup founder, the question often arises as to what level of trust you can or should place...
Modern start-ups - especially in the Software-as-a-Service (SaaS) sector, mobile apps and digital services - face the challenge of setting...
Today I would like to take a look at fifteen formulations that are often found in contracts or agreements, especially...
Introduction The early development of an exit strategy is an integral part of entrepreneurial planning and is particularly important for...
Arbitration as an alternative to the state court Arbitration is an attractive alternative to conventional court proceedings and is becoming...
Agile working and its importance Agile working methods such as Scrum, Kanban and extreme programming have long been established approaches...
The increasing importance of innovative cooperation projects in a competitive environment requires a reliable contractual basis that protects all parties...
Joint ventures are a key instrument of economic cooperation and offer companies a wide range of opportunities to exploit synergies,...
The demand for professional penetration tests (pentests for short) is growing steadily as companies place increasing importance on IT security....
Over the past few days, I have repeatedly reported on the topic of fake or manipulated invoices here on the...
In my many years of practice as a lawyer specializing in drafting contracts for digital content creators, I have drafted...
The digital transformation has fundamentally changed the global economy and enables companies to operate globally. However, despite the advantages that...
Green start-ups in Germany face a variety of legal challenges, especially when it comes to drafting contracts. One of the...
Marian Härtel - Rechtsanwalt für IT-Recht, Medienrecht und Startups, mit einem Fokus auf innovative Geschäftsmodelle, Games, KI und Finanzierungsberatung.