• Mehr als 3 Millionen Wörter Inhalt
  • |
  • info@itmedialaw.com
  • |
  • Tel: 03322 5078053
Rechtsanwalt Marian Härtel - ITMediaLaw

No products in the cart.

  • en English
  • de Deutsch
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
Kurzberatung
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
Rechtsanwalt Marian Härtel - ITMediaLaw

Advertising for free e-mail no unreasonable nuisance

4. February 2019
in Competition law, Law on the Internet
Reading Time: 1 min read
0 0
A A
0
speakers 453475 1280

In the last blog articles I had written a few times regarding the separation of advertising and content, especially with influencers, streamers etc. Today a verdict of the OLG Nuremberg became known, which beautifully shows the demarcation.

The procedure was not about influencers, but also about whether advertising was correctly marked.

Two electricity providers had argued about whether the stick email/advertisement would be an unreasonable nuisance when using the GMX web interface.

The OLG Nuremberg denied this, as the advertising form would not be e-mails, but advertising banners. These would not unreasonably harass users and would be permitted even without the explicit consent of the users. That is particularly true in the case of the use of the free version of GMX, in which a informed user must assume that it is financed by advertisements. GMX and therefore also the advertiser have therefore complied with the requirements of Section 6 of the German Telemedia Act. For similar reasons, the OLG Nuremberg also rejects a harassment of users according to § 7 UWG. GMX’s inbox advertising is not spam, but an ad banner controlled by an ad server that only looks like e-mail.

Since the judgment deals quite intensively with the question of when advertising could or would be annoying for users, it is worth reading the judgment for anyone who manages or implements advertising banners and similar messages on websites or other portals. If you have any further questions, please do not hesitate to contact me.

Marian Härtel
Author: Marian Härtel

Marian Härtel ist Rechtsanwalt und Fachanwalt für IT-Recht mit einer über 25-jährigen Erfahrung als Unternehmer und Berater in den Bereichen Games, E-Sport, Blockchain, SaaS und Künstliche Intelligenz. Seine Beratungsschwerpunkte umfassen neben dem IT-Recht insbesondere das Urheberrecht, Medienrecht sowie Wettbewerbsrecht. Er betreut schwerpunktmäßig Start-ups, Agenturen und Influencer, die er in strategischen Fragen, komplexen Vertragsangelegenheiten sowie bei Investitionsprojekten begleitet. Dabei zeichnet sich seine Beratung durch einen interdisziplinären Ansatz aus, der juristische Expertise und langjährige unternehmerische Erfahrung miteinander verbindet. Ziel seiner Tätigkeit ist stets, Mandanten praxisorientierte Lösungen anzubieten und rechtlich fundierte Unterstützung bei der Umsetzung innovativer Geschäftsmodelle zu gewährleisten.

Tags: BlogE‑mailEmailInfluencerMailPortalServerSpamTelemedia

Weitere spannende Blogposts

BGH with exciting decision in the area of tension of the imprint duty

Social media accounts and imprint
12. September 2023

Introduction The digital world is an ever-changing playing field where influencers and streamers play an increasingly important role. In the...

Read moreDetails

Warned off by a competition association?

abmahnung
7. November 2022

As you can see from my blog posts, there are many things to consider when it comes to warning letters,...

Read moreDetails

Legal advice with AI support: Lawyer blog now with ChatGPT-4

Legal advice with AI support: Lawyer blog now with ChatGPT-4
31. March 2023

Dear Readers, As a lawyer, it is my job to advise and represent you in legal matters and problems. But...

Read moreDetails

ITMediaLaw: Http3 on Litespeed Server

ITMediaLaw: Http3 on Litespeed Server
7. November 2022

Even as an IT lawyer, you should probably move with the times. I have therefore completely freed ITMediaLaw from Apache...

Read moreDetails

Submit judgments for the blog

Facebook: New rulings on deletion claims
7. November 2022

I would like to continue to provide as good an overview as possible of judgments in IT law, e-commerce, esports,...

Read moreDetails

No more phone numbers necessary in the imprint!

No more phone numbers necessary in the imprint!
10. July 2019

I have already reported on the case in this article and the ECJ has - as so often - agreed...

Read moreDetails

LG Düsseldorf and SEPA

Fees on SEPA transfers for old contracts inadmissible
26. June 2024

In a recent ruling, the Düsseldorf Regional Court decided that even the impression that a company rejects foreign SEPA accounts...

Read moreDetails

GDPR: nearly 10 million fines for unsecured hotline * Update*

GDPR: nearly 10 million fines for unsecured hotline * Update*
9. December 2019

More and more fines are slowly being imposed and the data protection officers are getting more and more serious. Now...

Read moreDetails

Cell phone customers have right to object to price increase

Cell phone customers have right to object to price increase
7. November 2022

In the event of unilateral price increases by the mobile communications provider, customers always have a right of objection -...

Read moreDetails
So langsam nimmt der Shop Form an
Internally

So langsam nimmt der Shop Form an

3. July 2025

Mein neuer ITMediaLaw-Shop füllt sich stetig mit Inhalten und Angeboten – von praxisnahen E-Books über umfassende Bundle-Pakete bis hin zu...

Read moreDetails
Dark Patterns: UX-Tricks im Visier von Gesetzgeber und Gerichten

Dark Patterns: UX-Tricks im Visier von Gesetzgeber und Gerichten

2. July 2025
Altersverifikation im Internet: Pflichten für Anbieter in Deutschland und Europa

Altersverifikation im Internet: Pflichten für Anbieter in Deutschland und Europa

30. June 2025
KI-Training und Urheberrecht: US-Gericht setzt auf Fair Use – was bedeutet das für KI und was gilt in Deutschland?

KI-Training und Urheberrecht: US-Gericht setzt auf Fair Use – was bedeutet das für KI und was gilt in Deutschland?

26. June 2025
KI-Codetools und Open-Source-Lizenzen: Risiken für Entwickler

KI-Codetools und Open-Source-Lizenzen: Risiken für Entwickler

25. June 2025

Podcastfolge

Rechtliche Herausforderungen im Gaming-Universum: Ein Leitfaden für Entwickler, Esportler und Gamer

Was wird 2025 für Startups juristisch bringen? Chancen? Risiken?

24. January 2025

In dieser spannenden Episode des itmedialaw-Podcasts tauchen wir tief in die rechtlichen Entwicklungen ein, die die Startup-Welt im Jahr 2025...

Read moreDetails
eda7ba83 c559 4e68 8441 41159a0751f3

Blitzskalierung und rechtliche Herausforderungen: Der Balanceakt für Startups

20. April 2025
Der unkonventionelle Anwalt: Ein Nerd im Dienste des Rechts

Der unkonventionelle Anwalt: Ein Nerd im Dienste des Rechts

25. September 2024
KI im Rechtssystem: Auf dem Weg in eine digitale Zukunft der Justiz

KI im Rechtssystem: Auf dem Weg in eine digitale Zukunft der Justiz

13. October 2024
Legal challenges when implementing confidential computing: data protection and encryption in the cloud

Smart Contracts und Blockchain

22. December 2024

Video

Mein transparente Abrechnung

Mein transparente Abrechnung

10. February 2025

In diesem Video rede ich ein wenig über transparente Abrechnung und wie ich kommuniziere, was es kostet, wenn man mit...

Read moreDetails
Faszination zwischen und Recht und Technologie

Faszination zwischen und Recht und Technologie

10. February 2025
Meine zwei größten Herausforderungen sind?

Meine zwei größten Herausforderungen sind?

10. February 2025
Was mich wirklich freut

Was mich wirklich freut

10. February 2025
Was ich an meinem Job liebe!

Was ich an meinem Job liebe!

10. February 2025
  • Privacy policy
  • Imprint
  • Contact
  • About lawyer Marian Härtel
Marian Härtel, Rathenaustr. 58a, 14612 Falkensee, info@itmedialaw.com

Marian Härtel - Rechtsanwalt für IT-Recht, Medienrecht und Startups, mit einem Fokus auf innovative Geschäftsmodelle, Games, KI und Finanzierungsberatung.

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
  • en English
  • de Deutsch
Kostenlose Kurzberatung