• Mehr als 3 Millionen Wörter Inhalt
  • |
  • info@itmedialaw.com
  • |
  • Tel: 03322 5078053
ITMediaLaw - Rechtsanwalt Marian Härtel
Warenkorb
Plugin Install : Cart Icon need WooCommerce plugin to be installed.
  • en English
  • de Deutsch
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
Kurzberatung
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
ITMediaLaw - Rechtsanwalt Marian Härtel

ITMediaLaw - Rechtsanwalt Marian Härtel > Other > LG Munich: The gold of the gold hare can be protected under trademark law

LG Munich: The gold of the gold hare can be protected under trademark law

29. October 2019
in Other
Reading Time: 2 mins read
0 0
A A
0
fotolia 55335452 subscription monthly m

An interesting decision on trademark law has been taken by the Regional Court of Munich. After Lindt fought and lost to the ECJ for the 3D trademark protection of the gold hare, the chocolate manufacturer succeeded at the district court in Munich.

The latter decided that the gold hare should be entitled to colour mark protection, since the colour gold is the epitome of the Lindt bunny. Accordingly, the General Court upheld the claim for an injunction made under Paragraph 14(4) of the 2 No. 2, Para. 3 and 5 MarkenG due to the risk of confusion.

In the context of the judgment, the General Court ruled, inter alia, on the question of the extent to which traffic is covered:

The effect on transport means that a not insignificant part of the public concerned assigns the sign to a specific (not necessarily named) undertaking; however, a fixed minimum percentage is not associated with this. The sign must have acquired the trade mark in particular, which is only the case if the sign on the market is used as an indication of the commercial origin of the goods or services thus marked in order to distinguish between the same goods or services. other operational origin. The mere public awareness or popularity of the product itself is not sufficient for this, nor is the reputation of the sign as such, e.g. as a product name.

 

However, the Court also made it clear that colour mark protection is anything but a principle.

If a colour is used on the packaging of a product, it is only exceptionally acceptable that this is done in an exceptional manner indicating the origin of the product. Consumers are generally not accustomed to instilling the origin of the goods from the colour of goods or their packaging without the addition of graphic or word elements, since, in principle, a colour as such is not, in accordance with current practice, used as a means of identification.

With the Lindt bunny, however, this would be different:

In the event of a dispute, the traffic referred to […] includes the colour gold on the packaging foil of the plaintiff chocolate bunnies as an independent indication of origin. The gold tone used by the applicants for their chocolate bunnies has not only normal, but a high distinctiveness, which has been increased by years of intensive application and use […]

Tags: ConsumerInjunctive reliefserviceTrademarks

Weitere spannende Blogposts

Fack ju Göthe may be registered as a trademark

International trademark application at WIPO
7. November 2022

One believes to have had many problems in trademark law at least once on the table or to have evaluated...

Read moreDetails

Fraud through Apple Pay: A recent ruling by the Regional Court of Cologne and its implications

Fraud through Apple Pay: A recent ruling by the Regional Court of Cologne and its implications
17. May 2024

Introduction In everyday practice, there are always clients who have fallen victim to fraud through Apple Pay. These cases require...

Read moreDetails

OLG Munich or “Gambling costs money again!”

Lottery brokerage/gambling/betting on the Internet without permission?
3. June 2019

The issue of gambling, the State Contract of Gambling and payments to providers is not only very relevant, but also...

Read moreDetails

Offer: Trainee lawyer wanted for the legal internship or elective internship

Offer: Trainee lawyer wanted for the legal internship or elective internship
7. November 2022

Currently, I am again offering a position for a legal trainee in Berlin who is interested in completing his legal...

Read moreDetails

GDPR and Legal Entities: The ruling of the OLG Dresden

BGH: Women also gamble on first-person shooters
5. June 2023

Legal entities are entities recognized by law as separate legal entities. They can own property, enter into contracts, and sue...

Read moreDetails

Weight and number of pieces for prepackaged sweets must be available

MDR may delete comments without broadcast reference on its Facebook page
14. March 2023

According to the EU Food Information Regulation (LMIV), the packaging of a food product intended for sale that contains several...

Read moreDetails

OLG Cologne on a “one star” rating of a competitor

Agency to delete Google reviews problematic
1. February 2023

The Cologne Higher Regional Court has ruled that a rating of a competitor with one out of five possible stars...

Read moreDetails

Brexit and the .eu domains

New info on the status of the State Media Treaty
7. November 2022

Even if you might think that .eu domains are not really very important, their distribution in Europe was quite high...

Read moreDetails

Hagen Regional Court on Instagram and influencers

Legal form as an influencer? A few hints!
7. November 2022

So slowly, the issue of influencers and surreptitious advertising is accumulating a considerable amount of court decisions. An overview of...

Read moreDetails
Is an 8 year old allowed to be an Esport player?

Service contract

26. June 2023

Introduction A service contract is a form of contract in which one party (the service provider) agrees to provide a...

Read moreDetails
Cryptovalue

Cryptovalue

30. June 2023
Dark Patterns

Dark Patterns

16. October 2024
Association (e.V.)

Association (e.V.)

25. June 2023
Key Man Clause

Key Man Clause

16. October 2024

Podcast Folgen

Juristische Trends für Startups 2025: Chancen und Herausforderungen

Juristische Trends für Startups 2025: Chancen und Herausforderungen

19. April 2025

In dieser Episode beleuchten wir die rechtlichen Entwicklungen, die das Startup-Umfeld 2025 prägen werden. Von der KI-Regulierung über neue Kryptowährungsrichtlinien...

Blick in die Zukunft: Wie Technologie das Recht verändert

Blick in die Zukunft: Wie Technologie das Recht verändert

18. February 2025

In der letzten Folge der ersten Staffel des ITmedialaw.com Podcasts werfen wir einen Blick in die Zukunft des Rechts im...

eda7ba83 c559 4e68 8441 41159a0751f3

Blitzskalierung und rechtliche Herausforderungen: Der Balanceakt für Startups

20. April 2025

In dieser Episode sprechen Anna und Max über die rechtlichen Herausforderungen von Blitzskalierung und disruptiven Geschäftsmodellen. Am Beispiel von Plattformen...

Digitale Souveränität: Europas Weg in eine selbstbestimmte digitale Zukunft

Digitale Souveränität: Europas Weg in eine selbstbestimmte digitale Zukunft

12. November 2024

In dieser spannenden Episode des itmedialaw.com Podcasts tauchen wir tief in das hochaktuelle Thema der digitalen Souveränität ein. Vor dem...

  • Privacy policy
  • Imprint
  • Contact
  • About lawyer Marian Härtel
Marian Härtel, Rathenaustr. 58a, 14612 Falkensee, info@itmedialaw.com

Marian Härtel - Rechtsanwalt für IT-Recht, Medienrecht und Startups, mit einem Fokus auf innovative Geschäftsmodelle, Games, KI und Finanzierungsberatung.

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
  • en English
  • de Deutsch
Kostenlose Kurzberatung