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Read moreThe short video for this blog post(Affiliate links must be labeled as advertising – RA Marian Härtel (itmedialaw.com).
The court confirms here that influencers must label affiliate links!
The short video for this article Influencer agencies: contractual constellations and their effects - Marian Härtel (itmedialaw.com)
The short video for this article Influencer agencies: contractual constellations and their effects - Marian Härtel (itmedialaw.com)
The short video for this blog post https://itmedialaw.com/wp-content/uploads/2024/07/Unlock-Success_-The-Power-of-Contracts-1.mp4
The short videos on esports tournament winnings from this article Esports tournament winnings: When and how are they taxable?
Watch out, influencer agencies!
The dual representation of influencers and advertising companies can quickly become a legal minefield.
In this video, lawyer Marian Härtel explains what agencies need to look out for in order to avoid conflicts of interest and be on the safe side legally.
The be-all and end-all is a clear separation of the representation of influencers and advertisers.
Agencies should draw up clear contracts that specify who they represent and to what extent.
This is the only way to avoid conflicts of interest.
Agencies must act transparently towards all parties involved.
Influencers and advertisers have a right to know if the agency is working for both sides.
This is the only way they can make an informed decision as to whether they agree with this constellation.
To avoid conflicts of interest, agencies should draw up internal compliance guidelines.
These can, for example, stipulate that different employees are responsible for influencers and advertisers or that certain information may not be passed on.
## Be aware of liability risks Agencies that ignore the legal pitfalls of dual representation expose themselves to considerable liability risks.
In an emergency, there is a risk of claims for damages and the loss of customers.
Read the detailed blog post to find out how you as an influencer agency can structure dual representation in a legally compliant manner and benefit from the advantages without exposing yourself to legal risks.
Click here for the full article . Marian Härtel - your contact for all legal questions relating to influencer marketing and agency activities.
The short video on the topic "Not company and company" confused, as an introduction to this blog post https://itmedialaw.com/15-haeufige-irrtuemer-bei-begrifflichkeiten-im-startup-bereich/, which explains 15 more misconceptions about terminology.
Compared to traditional influencers on Instagram or YouTube, there are a few special features to consider with OnlyFans: Content and target group
Legal aspects
Contracts and data protection
Conclusion: The management of OnlyFans artists offers huge opportunities, but also risks.
With the right expertise and careful contracts, the potential can be fully exploited.you can find the full blog post with many more insights here: https://itmedialaw.com/management-fuer-onlyfans-kuenstler-was-zu-beachten-ist-und-wie-es-sich-von-traditionellem-influencer-management-unterscheidet/
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Marian Härtel ist spezialisiert auf die Rechtsgebiete Wettbewerbsrecht, Urheberrecht und IT/IP Recht und hat seinen Schwerpunkt im Bereich Computerspiele, Esport, Marketing und Streamer/Influencer. Er betreut Startups im Aufbau, begleitet diese bei sämtlichen Rechtsproblemen und unterstützt sie im Business Development.
This site has evolved over the years into a comprehensive resource for IT law, media law and related topics. It...
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