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The Just Chatting trend and what you need to consider legally

24. September 2024
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Key Facts
  • Das „Just Chatting“ Format gewinnt an Twitch-Streaming-Plattform an Popularität und zieht immer mehr Influencer an.
  • Es betont die direkte Interaktion mit der Community und fördert intensive Zuschauerbeteiligung.
  • Wichtige rechtliche Rahmenbedingungen wie persönliche Rechte und Jugendschutz müssen berücksichtigt werden.
  • Das Format bietet Streamern die Möglichkeit, ihre Persönlichkeit zu zeigen und eine starke Verbindung zur Zielgruppe aufzubauen.

The “Just Chatting” format is on the rise on the Twitch streaming platform and is attracting more and more influencers and streamers.
This trend focuses on direct interaction with the community.
Instead of gaming content, just chatting offers entertaining conversations, captivating discussions and intensive viewer participation.
However, legal framework conditions such as personal rights and youth protection regulations must be taken into account.
Just Chatting gives streamers a unique opportunity to showcase their personality and build a strong connection with their audience.
This trend has the potential to profoundly shape and redefine the streaming world.
You can find more information on this exciting topic in my detailed blog post: https://itmedialaw.com/die-wachsende-beliebtheit-von-just-chatting-bei-influencern-und-streamern/

Blogpost - individual videos
Community,
Influencer,
Interaktion,
Jugendschutz,
Just Chatting,
Persönlichkeitsrechte,
Rechtliche Aspekte,
Streamer,
Streaming,
Streaming-Trend,
Twitch,
Unterhaltung,
Zuschauerbindung

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