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Rechtsanwalt Marian Härtel - ITMediaLaw

The future of the Internet: Web3 and the new law

30. December 2022
in Blockchain and web law
Reading Time: 11 mins read
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Key Facts
  • Web3 enables a decentralized, secure and efficient Internet with more control for users.
  • The aim of Web3 is to break up monopolistic structures and promote fair competition.
  • New legal concepts such as smart contracts offer transparency and protect user data.
  • Big data is revolutionizing marketing strategies and improving healthcare through extensive data analysis.
  • Companies need to adapt by using token-based business models and DApps.
  • Web3 enables users to retain more control over personal data through autonomous applications.
  • Regulators need to oversee the transition to Web3 to ensure data protection and encourage innovation.

Web3 – the next generation of the Internet

Content Hide
1. Web3 – the next generation of the Internet
2. The New Law – How the Internet Will Change in the Future
3. The Power of Data – Why Big Data Will Shape the Future of the Internet
4. New business models on the Internet – How companies must adapt
5. Conclusion – What does the future of the Internet look like?
5.1. Author: Marian Härtel

The next generation of the Internet – Web3 – is just around the corner. For years, there have been discussions about what the new Internet – and especially the new law – will bring. Now it seems that the time is ripe for a fundamental change. Web3 will be a completely new Internet based on the principles of decentralization, data integrity and security. It will be a more secure, stable and efficient Internet that gives users more control over their data. One of the most important goals of Web3 is to break up the Internet’s prevailing monopoly and enable fair competition. The decentralization of the Internet will make many of today’s middlemen obsolete – resulting in lower costs for consumers. In addition, Web3 will enable the new law. This new right will be based on the principles of decentralization, data integrity and security. This is to ensure that all users are treated equally and that their rights are protected. Businesses will also benefit from Web3. The decentralization of the Internet will enable them to market their services directly to customers – without detours via intermediaries. As a result, they hope not only to increase sales, but also to strengthen customer loyalty. However, it is still unclear whether Web3 will actually be as successful as many imagine. Because so far there is no working example of a decentralized Internet. It is also unclear whether companies are actually willing to change their business models. In the end, however, time will tell whether Web3 will be a success or a flop.

The New Law – How the Internet Will Change in the Future

The Internet is a living, constantly evolving ecosystem. We’ve made incredible progress in recent years, but there’s still a lot of work to be done to fully realize the potential of the Internet. Web3 is a new paradigm that can help us shape the future of the Internet, showing new ways to meet various social needs and goals. Web3 is a collection of technologies and standards that help make the Internet more secure, open, and inclusive. However, these are not only technical changes: Web3 also brings with it new legal frameworks. These legal frameworks will (indeed must) help to be fairer and create more trust in the network. One of the new legal concepts is the “smart contract” concept. A smart contract is a type of automated contract that binds all parties to a specific agreement and provides greater transparency. Thanks to this technology, users can better protect their personal data and ensure that their rights are always respected. Another concept is the Decentralized Autonomous Organization (DAO), where users will be able to make decisions collaboratively. This allows users to cast their vote accordingly on all issues – which will be of great benefit to online communities in particular.

Ultimately, Web3 can also open up a way to protect intellectual property – for example, by allowing artists to market their work directly instead of being distributed through third-party vendors. This significantly reduces copyright infringement and gives artists more independence and freedom in their work. There are many other benefits of the Web3 concept: it creates more privacy for users, it makes fraud more difficult, it makes financial transactions more efficient and can make negotiation processes more transparent; etc. Web3 thus represents a milestone in the evolution of the Internet – both technically and legally – and offers us the opportunity to adapt to the challenges of the digitized world in an innovative way!

The Power of Data – Why Big Data Will Shape the Future of the Internet

Another crucial factor for the future of the Internet is the power of data. Big Data is one of the most important resources in business and healthcare today. Companies like Google or Facebook are based on the collection and analysis of data to improve their products and services. Processing large amounts of data enables companies to enter new markets, develop more effective marketing campaigns, and perform more complex analysis. In the future, Big Data processing will become even more important. Another advantage of Big Data is that it is more democratic than conventional methods of data collection. Conventional methods are mostly based on collecting and evaluating individual or random samples. This makes them very expensive and often not representative of the population as a whole. Big Data, on the other hand, enables companies to interact directly with all participants in their services. This enables them to better adapt their products to the needs of their customers and understand them better. Big Data also plays an important role in healthcare. Collecting and analyzing large amounts of data-sensitive health information can help develop new cures and detect disease symptoms earlier. This can improve the quality of medical care – which is particularly crucial for poorer population groups, as they usually do not have access to high-quality medical care.

New business models on the Internet – How companies must adapt

As we all know, the Internet has opened the way for completely new business models. And I’ve been involved in many of them legally, trying to explain them to old-fashioned courts 😉 In the past, companies have used the power of the Internet to offer their products and services worldwide, but with the advent of Web3 and new law, they can find even more innovative ways to make money. For example, an organization could create a platform where users can store and manage data in a secure environment. They can then use token-based business models to pay for data access to generate fees. This is just one example of the endless possibilities offered by the Web3. Other companies might also move more toward decentralized application (DApps). These are applications that do not run on a centralized server, but are shared by users over the network. With this model, companies can offer token-based subscriptions or other types of monthly fees to financially secure their services. In any case, companies need to adapt their thinking accordingly and find new ways to survive in the more digitalized (what a great word in IT :P) Internet – especially in terms of complying with consumer and data protection laws and developing innovative business models. This is not an easy task, but there are many benefits for those companies willing to adapt. For example, it will be possible to achieve transaction cost savings through blockchain-based models while ensuring greater security and privacy for customer data. So it’s definitely worth a try!

Conclusion – What does the future of the Internet look like?

The exact future of the Internet is uncertain, but there is no doubt that Web3 will be an important part of it. It offers a new level of interaction and flexibility that in many cases is more efficient and safer than other methods. It also provides a platform where companies, organizations and individuals can protect the fundamental rights of their data. Web3 also allows users to write programs that are self-sufficient and not centralized. These autonomous programs have the ability to process transactions on their own without the need for a central authority. This allows users to retain more control over their data, which is critical to protecting their personal information. In addition, Web3 also enables companies and organizations to develop and implement new business models. Thanks to the decentralization of technology, companies can handle and manage customer data in an innovative and efficient way. Ultimately, this means that companies can offer higher-performing products while minimizing their risk. However, regulators still need to oversee the transition to Web3 and ensure that certain data protection principles are adhered to. When this happens, Web3 will mark a milestone for the progress of the Internet and will allow us to use the Internet as a global network full of creativity and innovation. Overall, Web3 provides only part of the solution to the challenge of the digital age – but it is an essential component for the development of our culture in the digital age: it not only establishes new legal frameworks for social media platforms; it also challenges us to find new ways to ensure our data security – especially when using blockchain technologies! Also, new standards are being set for user experience in the digitized world – all with the goal of providing us with better results than ever before!

Marian Härtel
Author: Marian Härtel

Marian Härtel ist Rechtsanwalt und Fachanwalt für IT-Recht mit einer über 25-jährigen Erfahrung als Unternehmer und Berater in den Bereichen Games, E-Sport, Blockchain, SaaS und Künstliche Intelligenz. Seine Beratungsschwerpunkte umfassen neben dem IT-Recht insbesondere das Urheberrecht, Medienrecht sowie Wettbewerbsrecht. Er betreut schwerpunktmäßig Start-ups, Agenturen und Influencer, die er in strategischen Fragen, komplexen Vertragsangelegenheiten sowie bei Investitionsprojekten begleitet. Dabei zeichnet sich seine Beratung durch einen interdisziplinären Ansatz aus, der juristische Expertise und langjährige unternehmerische Erfahrung miteinander verbindet. Ziel seiner Tätigkeit ist stets, Mandanten praxisorientierte Lösungen anzubieten und rechtlich fundierte Unterstützung bei der Umsetzung innovativer Geschäftsmodelle zu gewährleisten.

Tags: AnalyseBlockchainConsumerContractDevelopmentdigitalEntscheidungenFacebookGoogleInformationinternetKILawsmarketingModelPrivacyRegulationResourceServerserviceSicherheitSmart contractTokenUrheberrecht

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  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
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