Acquire clients? I prefer trust building!

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Ich stimme zu

As a lawyer specializing in IT law, corporate law and contract law, I work closely with start-ups, solopreneurs and entrepreneurs.
However, I see my role not only as providing legal expertise, but also as a strategic advisor and trusted partner.

Why “acquisition” is the wrong term

In my view, the term “client acquisition” is inappropriate in the context of lawyer-client relationships.
“Acquisition” implies a one-sided relationship that is about “winning” or “convincing” someone.
However, I believe that successful collaboration is mutual.

My approach: trust and partnership

Instead of “acquiring” clients, I focus on building trust and developing a relationship based on partnership.
For me, this means

  • To really understand the goals and challenges of my clients
  • Proactively developing solutions and strategies that go beyond mere legal advice
  • Always act with transparency and integrity
  • To be as committed to my clients’ success as I am to my own

Being successful together

My goal is for my clients to see me as a trustworthy partner who understands their business and pulls together with them.
This is the only way we can work together successfully in the long term and achieve growth. If you are also looking for a lawyer who will not only provide you with legal advice, but also stand by your side as a strategic partner, I look forward to getting to know you!


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Advice for influencers and streamers

rtel provides insights into his specialized advice for influencers and streamers.
With many years of experience in the gaming and social media industry, he offers comprehensive legal support and business advice for content creators.
Watch this video to learn more about: - Tailored contract drafting for influencers - Optimization of marketing strategies - Legal protection for collaborations and sponsorships - Holistic business consulting for long-term success - Navigating the agency landscape Marian Härtel uses his expertise to help influencers and streamers reach their full potential while staying on the safe side legally.
He assists in developing business models, maximizing reach and ensuring fair treatment in the dynamic world of influencer marketing.
For detailed information on advice for influencers and streamers, you can find more information on this page.
Contact lawyer Marian Härtel for individual support and get professional guidance on your path to becoming a successful influencer or streamer.  

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Marian Härtel

Marian Härtel ist spezialisiert auf die Rechtsgebiete Wettbewerbsrecht, Urheberrecht und IT/IP Recht und hat seinen Schwerpunkt im Bereich Computerspiele, Esport, Marketing und Streamer/Influencer. Er betreut Startups im Aufbau, begleitet diese bei sämtlichen Rechtsproblemen und unterstützt sie im Business Development.

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