Influencer advertising in transition: from hidden promotion to transparent partnership
In this insightful video, I discuss the fascinating history of influencer endorsements with Chris Eberl from 1Pitch. We look back...
Read moreDetailsIn this video, lawyer Marian Härtel explains the current legal challenges for influencers in social media, based on a groundbreaking decision by the Higher Regional Court of Dresden.
Content: – Identifiability without naming: When are you considered “recognizable”?
– Legal risks of indirect mentions in livestreams and videos – Injunctive relief: When is there a need for legal protection?
– Importance of existing court settlements for new legal disputes – Practical tips for influencers to avoid legal pitfalls Learn why legal consequences can arise even without direct mention of names and how you can protect yourself as an influencer.
The video offers valuable insights into current case law and practical recommendations for content creators.
Whether you are an established influencer or just starting out in the world of social media, this video will help you minimize legal risks and put your online presence on a solid legal footing.
In this insightful video, I discuss the fascinating history of influencer endorsements with Chris Eberl from 1Pitch. We look back...
Read moreDetailsWatch out, influencer agencies! The dual representation of influencers and advertising companies can quickly become a legal minefield. In this...
Read moreDetailsThe video goes into what really makes me happy, namely when clients are satisfied with my work and confirm that...
Read moreDetailsIn this video, lawyer Marian Härtel introduces himself - your expert for IT law, media law and contract law with...
Read moreDetailsMany founders believe that the share capital of a GmbH must remain untouched. But is that really the case? In...
Read moreDetailsWhat is a capital increase with a premium? A capital increase with a premium means that new company shares are...
Read moreDetailsIn this insightful video, we shed light on an often overlooked topic: gender information in registration forms on websites. First,...
Read moreDetailsIn this video, lawyer Marian Härtel explains why start-ups in particular should not rely on handshake agreements and how important...
Read moreDetailsThe short video on the topic "Not company and company" confused, as an introduction to this blog post https://itmedialaw.com/15-haeufige-irrtuemer-bei-begrifflichkeiten-im-startup-bereich/, which...
Read moreDetailsAuf Abo-Plattformen wie OnlyFans werden KI-Workflows zum Produktionsstandard: Face- und Body-Retusche, Stil-Transfer, Hintergrundtausch, Upscaling, Voice-Clones für mehrsprachige Clips, bis hin...
Read moreDetailsIn diesem spannenden 30-minütigen Podcast entschlüsselt Rechtsanwalt Marian Härtel die komplexe Welt des digitalen Rechts für Selbstständige, Startups und Solopreneure....
Read moreDetailsIn diesem Video rede ich ein wenig über transparente Abrechnung und wie ich kommuniziere, was es kostet, wenn man mit...
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