Influencer agency contracts and Section 627 BGB: Effectively exclude termination in a relationship of trust
Contracts between influencers and their agencies or between managers and artists are often based on a close relationship of trust....
Legal risks associated with long development times and discontinuation of crowd-funded games
Crowdfunding has established itself as a financing model in the games industry. Developers collect money from supporters to pre-finance the...
Contracts with voice actors, streamers and test players – legal guidelines in games law
The development and marketing of modern video games is hardly conceivable without cooperation with external partners. Whether voice actors, streamers...
Coalition agreement 2025: changes to commercial law for companies, the self-employed and investors
The 2025 coalition agreement of the (presumably) new federal government under the leadership of the CDU/CSU and SPD contains extensive...
Game jams and open collaborations: Who owns the prototype?
Game jams are short-term development competitions in which creative minds work together to create game prototypes in just a few...
Employee participation in early-stage start-ups: work for equity from a legal perspective
In the early phase of a start-up, there is often a lack of liquidity to pay salaries in line with...
Modern contract design 2025 in the influencer and agency business
Influencer marketing and agency collaborations have gained enormously in importance in recent years. With new technologies, global networking and changing...
Virtual employees, AI influencers and synthetic content – legal classification and international perspectives
The rapid development of artificial intelligence (AI) and virtual technologies means that virtual employees and AI influencers are increasingly becoming...
Pay-to-win or pay-to-lose? Monetization in gaming between business and consumer deception
The computer games industry has experienced unprecedented economic growth in recent years. In Germany alone, over 5.5 billion euros were...
Flash scaling and aggressive business models: Innovation between progress and evasion
Digitalization has given rise to a new generation of business models that are growing at a rapid pace and revolutionizing...
The romanticization of the “fail fast” principle in startups – When does failure become deception towards stakeholders?
"Fail fast, fail often" - hardly any other motto characterizes the start-up culture as much as the idea of trying...
Automated pricing and dynamic pricing in e-commerce
In the digital economy, automated pricing and dynamic pricing strategies are now part of everyday life. Whether for online shopping,...
Growth hacking and viral marketing – legal requirements
Growth hacking and viral marketing promise start-ups rapid growth and a wide reach with a low budget. In the digital...
Liability when using VibeCoding and no-code platforms – implications for legal due diligence
VibeCoding describes a current trend in which software is no longer programmed manually, but is developed almost exclusively using AI...
Alternative financing models in Germany and other countries – admissibility and design
Companies, founders and start-ups are increasingly looking for innovative financing methods beyond traditional bank loans or venture capital. Alternative financing...
Legal organization and entrepreneurial structuring of influencer start-ups and personal brands
Introduction: Business model of influencer start-ups Influencer start-ups have established themselves as an independent business model in recent years. An...
Taking on investors in a startup: timing, risks and legal framework
Sooner or later, almost every growth-oriented company comes to the point where substantial external financing is required - be it...
Honesty in startup marketing: legal requirements and ethical boundaries between transparency and advertising
Start-ups are often faced with the tension between presenting themselves attractively and communicating honestly and in compliance with the law....
Startups in the legal gray area: permissibility and limits of innovative business models
Innovative start-ups sometimes operate in legal gray areas - areas in which the business model is not clearly prohibited by...
Moral and legal aspects of “Trust among founders”
Introduction As a startup founder, the question often arises as to what level of trust you can or should place...
GmbH & Co. OHG
Rechtliche Grundlagen und Entstehungskontext Die GmbH & Co. OHG ist eine komplexe Rechtsform des deutschen Gesellschaftsrechts mit tiefen historischen Wurzeln....
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Podcast Folgen
Auf der dunklen Seite? Ein Rechtsanwalt im Spannungsfeld innovativer Startups
In dieser persönlichen und fesselnden Episode taucht der erfahrene IT- und Medienrechtsanwalt tief in die Grauzone seiner beruflichen Tätigkeit ein....
Rechtliche Herausforderungen innovativer Geschäftsmodelle
In dieser fesselnden Podcast-Episode tauche ich als IT- und Medienrechtsanwalt tief in die Welt der rechtlichen Herausforderungen ein, die mit...
Was wird 2025 für Startups juristisch bringen? Chancen? Risiken?
In dieser spannenden Episode des itmedialaw-Podcasts tauchen wir tief in die rechtlichen Entwicklungen ein, die die Startup-Welt im Jahr 2025...
Blitzskalierung und rechtliche Herausforderungen: Der Balanceakt für Startups
In dieser Episode sprechen Anna und Max über die rechtlichen Herausforderungen von Blitzskalierung und disruptiven Geschäftsmodellen. Am Beispiel von Plattformen...