Artificial intelligence in the company
The integration of artificial intelligence (AI) into business processes offers enormous opportunities for increasing efficiency and innovation. At the same...
Marian Härtel ist Rechtsanwalt und Fachanwalt für IT-Recht mit einer über 25-jährigen Erfahrung als Unternehmer und Berater in den Bereichen Games, E-Sport, Blockchain, SaaS und Künstliche Intelligenz. Seine Beratungsschwerpunkte umfassen neben dem IT-Recht insbesondere das Urheberrecht, Medienrecht sowie Wettbewerbsrecht. Er betreut schwerpunktmäßig Start-ups, Agenturen und Influencer, die er in strategischen Fragen, komplexen Vertragsangelegenheiten sowie bei Investitionsprojekten begleitet. Dabei zeichnet sich seine Beratung durch einen interdisziplinären Ansatz aus, der juristische Expertise und langjährige unternehmerische Erfahrung miteinander verbindet. Ziel seiner Tätigkeit ist stets, Mandanten praxisorientierte Lösungen anzubieten und rechtlich fundierte Unterstützung bei der Umsetzung innovativer Geschäftsmodelle zu gewährleisten.
The integration of artificial intelligence (AI) into business processes offers enormous opportunities for increasing efficiency and innovation. At the same...
Cloud services offer start-ups numerous advantages such as flexibility, scalability and cost efficiency. However, the use of cloud services also...
Internationalization offers start-ups enormous growth opportunities, but also brings with it complex legal challenges. Successful market entry abroad requires careful...
Since it came into force in May 2018, the General Data Protection Regulation (GDPR) has placed considerable demands on companies...
Blockchain technology and smart contracts have the potential to revolutionize numerous industries and enable new business models. These technologies offer...
Digital marketing offers start-ups a wide range of opportunities to advertise their products and services and reach their target groups...
Founding an online start-up requires not only entrepreneurial skill, but also a solid legal foundation. Company founders are confronted with...
The gig economy has experienced an enormous boom in recent years and is increasingly shaping the modern working world. Start-ups...
Influencer marketing has become an important tool in digital marketing in recent years. For start-ups, it offers an effective way...
For many start-ups, collaboration with external IT service providers is essential, be it for the development of software, the implementation...
There are basically two options available to buyers when acquiring companies: the asset deal and the share deal. This distinction...
Software as a Service (SaaS) has established itself as the dominant business model in the IT industry. For SaaS companies,...
As an experienced lawyer for IT law, corporate law and media law, I have been observing an interesting development in...
Crowdfunding and other alternative forms of financing have become important instruments for start-ups to raise capital in recent years. These...
In the age of digitalization, start-ups face particular challenges in the area of copyright law. Rapid technological development and increasing...
Creating an online store offers self-employed people enormous opportunities, but also harbors numerous legal pitfalls. A legally compliant design is...
The integration of smart contracts into traditional contract structures opens up fascinating opportunities for blockchain start-ups, but also poses complex...
As a SaaS startup, you face the exciting challenge of attracting investors for your innovative business model. Drafting investor agreements...
As an experienced lawyer for start-ups, I have seen time and again how crucial professional contracts are for the long-term...
On September 27, 2024, the Hamburg Regional Court issued a groundbreaking ruling (case no. 310 O 227/23) in the area...
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Definition and purpose of compulsory enforcement Compulsory enforcement refers to the state-regulated procedure by which a creditor can enforce his...
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