• Latest
  • Trending
Creating contracts with face models and voice models: A guide for the gaming industry

Creating contracts with face models and voice models: A guide for the gaming industry

15. February 2025
BGH considers Uber Black to be anti-competitive

Distance learning, coaching and synchronous online formats

2. March 2026
Media outlets consider influencers law pointless

Manipulated QR codes and quishing

27. February 2026
AI agents as autonomous contractual partners?

AI agents as autonomous contractual partners?

26. February 2026
Platform cooperatives as a financing and business model

AI training data as an asset: accounting, IP strategy and exit factor

25. February 2026
Streaming setup, influencers and contract law

Influencers: when marketing suddenly becomes commercial agency law

18. February 2026
Insolvency administrator and access to tax office data?

NRW audits influencers – and suddenly normal rules apply?

12. February 2026
iStock 1405433207 scaled

Legal pitfalls in revenue-based financing for start-ups

12. February 2026
Streaming setup, influencers and contract law

Streaming setup, influencers and contract law

9. February 2026
Platform cooperatives as a financing and business model

Platform cooperatives as a financing and business model

8. February 2026
Frankfurt district court a.M. softens influencer jurisdiction

VAT on donations, gifts and “support” from influencers?

5. February 2026
Chamber Court on obligations to injuntture in the case of acts of third parties

Jurisdiction in the contract: one word too many, one word too few

4. February 2026
New info on the status of the State Media Treaty

Customer hotline and support in SaaS

2. February 2026
BGH considers Uber Black to be anti-competitive

BGH: FRAND objection fails due to lack of willingness to license

28. January 2026
marianregel

InformationCheck.de is live: side project for source-based classification of social media claims

22. January 2026
DPMA

Paid mods, fan guidelines and EULA: when monetization is possible

21. January 2026
Is an 8 year old allowed to be an Esport player?

LOI, term sheet, MoU, often binding for startups?

20. January 2026
What actually is an IP? In the games, music and film industry!

Freelancer paid, but still not getting rights?

19. January 2026
Affiliate links for streamers and influencers

Comparison sites as an SEO trick

16. January 2026
Reverse vesting

Vesting, good leavers, bad leavers – why a lack of regulations costs startups dearly

15. January 2026
ai generated g63ed67bf8 1280

AI guideline for agencies and external service providers

14. January 2026
  • Mehr als 3 Millionen Wörter Inhalt
  • |
  • info@itmedialaw.com
  • |
  • Tel: 03322 5078053
Kurzberatung
Rechtsanwalt Marian Härtel - ITMediaLaw

No products in the cart.

  • en English
  • de Deutsch
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
Rechtsanwalt Marian Härtel - ITMediaLaw

Creating contracts with face models and voice models: A guide for the gaming industry

15. February 2025
in Law and computer games
Reading Time: 6 mins read
0 0
A A
0
7ea4e7c2 5426 4530 9505 15c40e2e0832 172626378

The integration of face models and voice models in computer games offers developers a multitude of possibilities to create realistic characters and immersive gaming experiences. At the same time, however, there are numerous legal challenges that need to be carefully considered. In particular, aspects such as copyrights, personality rights and license agreements are of central importance when drawing up contracts for the use of such models.

Content Hide
1. Drafting contracts for facemodels and voice models
2. Legal challenges in the use of AI-generated content
3. Practical implementation and future prospects
3.1. Author: Marian Härtel
Key Facts
  • The integration of face models and voice models in games creates realistic characters and immersive experiences.
  • Legal challenges, especially copyrights and personal rights, must be carefully considered.
  • AI-generated content is not protected by copyright under the Copyright Act, which entails legal risks.
  • The consent of the persons depicted is crucial in order to prevent conflicts over personal rights.
  • Contracts should clearly define the rights of use of facemodels and voice models and ensure proper licensing.
  • Developers need legal advice to minimize legal risks and create adaptable contracts.
  • The future of game development is strongly characterized by the effective integration of AI technologies.

A key issue when using AI-generated content is copyright. According to § 2 Abs. 2 of the German Copyright Act (UrhG), AI-generated works cannot be considered protected by copyright as they do not constitute a personal intellectual creation. This means that such content may in principle be used by anyone. However, this also harbors risks, as other developers could use the same content without being able to take legal action against it. It is therefore crucial for game developers to make clear contractual arrangements to safeguard the use of such content and to agree exclusive rights where this is technically and legally possible.

Another important issue is the protection of personal rights. When using face models or deepfakes, there is a risk that the likeness of a real person will be used without their consent. The right to one’s own image, which is regulated in Sections 22 et seq. of the German Art Copyright Act (KUG), protects people from unauthorized use of their images or likenesses. In order to avoid legal conflicts, game developers should ensure that they obtain the express consent of the person concerned or that they can invoke legal exceptions, for example if the use is made in the context of an artistic work.

Legal hurdles must also be taken into account with voice models. The use of AI-generated voices or speech synthesis can also affect personal rights, especially if the voice is modeled on a real person. Here, it is important to contractually define how the voice model may be used and whether there are any restrictions regarding the type of use. Developers should also ensure that all models and content used are properly licensed in order to avoid legal conflicts.

The legal aspects of AI technology are complex and require careful consideration of the risks and opportunities. By drafting contracts correctly, game developers can ensure that they can reap the benefits of AI technology without taking legal risks. It is important that developers are aware of the legal framework and act accordingly to ensure the success of their projects.

In practice, many game developers find it difficult to fully understand and implement the legal requirements. This is where professional advice from a lawyer specializing in IT and media law can be helpful. An experienced lawyer can help minimize the legal risks and ensure that all contracts are legally sound.

The integration of AI technologies into game development is a dynamic process that constantly poses new challenges. It is therefore crucial that developers can react flexibly to changes and adapt their legal strategies accordingly. This requires a deep understanding of the legal framework and the ability to put it into practice.

Overall, the use of facemodels and voice models in game development offers enormous opportunities for innovation and improved gaming experiences. With the right legal advice and contract design, developers can take advantage of these opportunities without taking legal risks.

Drafting contracts for facemodels and voice models

The creation of contracts for facemodels and voicemodels requires a precise definition of usage rights and restrictions. Developers should ensure that all models and content used are properly licensed. This applies in particular if external service providers or platforms are used to create the models. Data protection requirements also play a role, especially if personal data is processed in order to train AI models. Here, it is important to comply with the requirements of the General Data Protection Regulation (GDPR) and to ensure that the necessary legal bases for data processing are in place, such as the consent of the data subjects in accordance with Art. 6 para. 1 lit. a GDPR or the performance of a contract pursuant to Art. 6 para. 1 lit. b GDPR.

In addition to the legal aspects, technical and artistic considerations must also be taken into account when drafting the contract. For example, it should be stipulated whether a face model may be used for several games or only for a specific project. The same applies to voice models: Here, it can be useful to introduce exclusivity clauses to ensure that a particular voice is not used in competing products.

The contract design should also clarify the question of authorship. As AI-generated content is not protected by copyright, alternative protection mechanisms must be found to ensure exclusivity of use. This can be done through contractual agreements that restrict or prohibit use by third parties. Such agreements should be in line with the provisions of the German Copyright Act (UrhG), in particular Section 2 (2) UrhG, which regulates the copyright protectability of AI-generated works.

Another important aspect is the duration of the contracts. Game developers should ensure that the contracts are flexible enough to allow for adjustments to changing market conditions or technological advances. This can be achieved through options to extend or amend the contract, whereby the provisions of the German Civil Code (BGB) on amending and terminating contracts must be observed.

The integration of AI technologies into game development also requires careful consideration of costs. Developers should ensure that the costs of creating and using face models and voice models are in proportion to the expected returns. A clear contract design can help to avoid unexpected costs.

In practice, many contracts are not sufficiently tailored to the specific needs of game development. This is where professional advice from a lawyer can help to adapt the contracts to the needs of the project and minimize legal risks.

Drafting contracts for facemodels and voice models is a complex process that requires careful planning and consideration of the legal framework. By drafting the right contracts, game developers can ensure that they can reap the benefits of AI technology without taking legal risks.

Overall, contract design is a critical factor in the success of projects that utilize facemodels and voice models. With the right advice and planning, developers can ensure that their projects are legally sound and achieve the expected results.

Legal challenges in the use of AI-generated content

The use of AI-generated content in game development poses a number of legal challenges. One key issue is copyright. As AI-generated works are not protected by copyright, alternative protection mechanisms must be found to ensure exclusivity of use. This can be achieved through contractual agreements that restrict or prohibit use by third parties.

Another important issue is the protection of personal rights. When using face models or deepfakes, there is a risk that the likeness of a real person will be used without their consent. The right to one’s own image (§§ 22 ff. KUG) protects people from unauthorized use of their images or likenesses. To avoid legal conflicts, game developers should ensure that they obtain the express consent of the person concerned or can rely on legal exceptions.

Legal hurdles must also be taken into account with voice models. The use of AI-generated voices or speech synthesis can also affect personal rights, especially if the voice is modeled on a real person. Here, it is important to contractually define how the voice model may be used and whether there are any restrictions regarding the type of use.

The integration of AI technologies into game development also requires careful consideration of data protection requirements. If personal data is processed in order to train AI models, the requirements of the General Data Protection Regulation (GDPR) must be complied with. This includes transparency about data processing, obtaining consent and ensuring data integrity.

In practice, many game developers find it difficult to fully understand and implement the legal requirements. This is where professional advice from a lawyer specializing in IT and media law can be helpful. An experienced lawyer can help minimize the legal risks and ensure that all contracts are legally compliant.

The legal challenges involved in the use of AI-generated content are manifold and require careful consideration of the risks and opportunities. By drafting the right contracts and obtaining legal advice, game developers can ensure that

Practical implementation and future prospects

The integration of facemodels and voice models into computer games is a dynamic process that constantly presents new challenges. In order to successfully overcome these challenges, game developers should pursue strategic planning that takes both the technical and legal aspects into account.

An important step is to work with experts from various fields, such as lawyers who specialize in IT and media law. They can help to minimize the legal risks and ensure that all contracts are legally secure. They can also assist in drafting license agreements and usage rights to ensure the exclusivity of the use of facemodels and voice models.

In the future, the importance of AI technologies in game development will continue to grow. It is therefore crucial that developers are able to react flexibly to changes and adapt their legal strategies accordingly. This requires a deep understanding of the legal framework and the ability to implement it in practice.

The integration of AI technologies into game development also offers opportunities for new business models and sources of income. For example, license fees for the use of AI-generated content could play an important role. Here it is important that developers have clear contracts that regulate the terms of use and remuneration.

Overall, the use of facemodels and voice models in game development offers enormous opportunities for innovation and improved gaming experiences. With the right legal advice and contract drafting, developers can take advantage of these opportunities without taking legal risks. The future of game development will be shaped by the ability to integrate AI technologies effectively and with legal certainty.

Marian Härtel
Author: Marian Härtel

Marian Härtel ist Rechtsanwalt und Fachanwalt für IT-Recht mit einer über 25-jährigen Erfahrung als Unternehmer und Berater in den Bereichen Games, E-Sport, Blockchain, SaaS und Künstliche Intelligenz. Seine Beratungsschwerpunkte umfassen neben dem IT-Recht insbesondere das Urheberrecht, Medienrecht sowie Wettbewerbsrecht. Er betreut schwerpunktmäßig Start-ups, Agenturen und Influencer, die er in strategischen Fragen, komplexen Vertragsangelegenheiten sowie bei Investitionsprojekten begleitet. Dabei zeichnet sich seine Beratung durch einen interdisziplinären Ansatz aus, der juristische Expertise und langjährige unternehmerische Erfahrung miteinander verbindet. Ziel seiner Tätigkeit ist stets, Mandanten praxisorientierte Lösungen anzubieten und rechtlich fundierte Unterstützung bei der Umsetzung innovativer Geschäftsmodelle zu gewährleisten.

Weitere spannende Blogposts

Contributor archive unlocked

Contributor archive unlocked
30. October 2019

In the meantime, I have a lot of articles and content on the blog. Nearly 1100 articles and blog posts...

Read moreDetails

All new territory!

All new territory!
7. November 2022

Read moreDetails

Commercial use of Discord: A legal guide

What about liability with a Discord server?
18. October 2023

Introduction Discord has become a popular platform for gamers, communities, and most recently professional teams since its inception in 2015....

Read moreDetails

OLG Frankfurt: No liability for actions of third parties

OLG Frankfurt: No liability for actions of third parties
23. July 2019

In a recent decision, the Higher Regional Court of Frankfurt ruled that an undertaking is not liable for anti-competitive acts...

Read moreDetails

Marian Härtel is a member of medianet berlinbrandenburg e.v.

Marian Härtel is a member of medianet berlinbrandenburg e.v.
30. January 2023

We are a member of medianet berlinbrandenburg e.V. and look forward to contributing with our know-how to advance the Berlin...

Read moreDetails

Federal Constitutional Court: Right to Be Forgotten I

Federal Constitutional Court: Right to Be Forgotten I
27. November 2019

Confernation The "Right to be Forgotten I" decision published today, which is complemented by the "Right to be Forgotten II"...

Read moreDetails

Bots in Telegram, Twitch or Discord: responsibility and legal issues

Bots in Telegram, Twitch or Discord: responsibility and legal issues
8. September 2023

Introduction Bots are as ubiquitous in today's world as smartphones and social media. They take on different roles and are...

Read moreDetails

Key Learnings from my presentation: Navigating the Complex World of AI and Law

Key Learnings from my presentation: Navigating the Complex World of AI and Law
30. October 2023

I recently had the opportunity to attend a fascinating lecture on the legal and ethical aspects of Artificial Intelligence (AI)....

Read moreDetails

BGH decides on delisting request against Google

BGH considers Uber Black to be anti-competitive
11. April 2023

The VI. Civil Senate of the Federal Court of Justice, which is responsible for claims under the EU General Data...

Read moreDetails
BGH considers Uber Black to be anti-competitive
Law and Esport

Distance learning, coaching and synchronous online formats

2. March 2026

The Distance Learning Protection Act (FernUSG) has been experiencing a renaissance for some time now. What for decades was considered...

Read moreDetails
Media outlets consider influencers law pointless

Manipulated QR codes and quishing

27. February 2026
AI agents as autonomous contractual partners?

AI agents as autonomous contractual partners?

26. February 2026
Platform cooperatives as a financing and business model

AI training data as an asset: accounting, IP strategy and exit factor

25. February 2026
Streaming setup, influencers and contract law

Influencers: when marketing suddenly becomes commercial agency law

18. February 2026

Podcastfolge

fcb134a2b3cfec5d256cf9742ecef1cd

The unconventional lawyer: a nerd in the service of the law

26. September 2024

In this captivating episode of the podcast "The Unconventional Lawyer", we delve into the world of a lawyer who is...

Read moreDetails
7c0b449a651fe0b81e5eec2e23515012 2

Copyright in the digital age

15. January 2025
d5e1e6cad87cb839a9e23af79034bd94

AI in the legal system: Towards a digital future of justice

16. October 2024
AI in law: opportunities, risks and regulation – the IT Media Law Podcast Episode 3

AI in law: opportunities, risks and regulation – the IT Media Law Podcast Episode 3

24. September 2024
9e9bbb286e0d24cb5ca04eccc9b0c902

Legal challenges of innovative business models

1. October 2024

Video

My transparent billing

My transparent billing

10. February 2025

In this video, I talk a bit about transparent billing and how I communicate what it costs to work with...

Read moreDetails
Fascination between law and technology

Fascination between law and technology

10. February 2025
My two biggest challenges are?

My two biggest challenges are?

10. February 2025
What really makes me happy

What really makes me happy

10. February 2025
What I love about my job!

What I love about my job!

10. February 2025
  • Privacy policy
  • Imprint
  • Contact
  • About lawyer Marian Härtel
Marian Härtel, Rathenaustr. 58a, 14612 Falkensee, info@itmedialaw.com

Marian Härtel - Rechtsanwalt für IT-Recht, Medienrecht und Startups, mit einem Fokus auf innovative Geschäftsmodelle, Games, KI und Finanzierungsberatung.

Welcome Back!

Login to your account below

Forgotten Password? Sign Up

Create New Account!

Fill the forms below to register

All fields are required. Log In

Retrieve your password

Please enter your username or email address to reset your password.

Log In
  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
  • Podcast
    • ITMediaLaw Podcast
  • Knowledge base
    • Laws
    • Legal terms
    • Contract types
    • Clause types
    • Forms of financing
    • Legal means
    • Authorities
    • Company forms
    • Tax
    • Concepts
  • Videos
    • Information videos – about Marian Härtel
    • Videos – about me (Couch)
    • Blogpost – individual videos
    • Videos on services
    • Shorts
    • Podcast format
    • Third-party videos
    • Other videos
  • Contact
  • en English
  • de Deutsch
Kostenlose Kurzberatung