Innovations in data protection law: ECJ ruling lowers hurdles for GDPR fines
The judgment of the European Court of Justice (ECJ) of December 5, 2023 in case C-807/21 concerns the interpretation of...
Read moreDetailsIn this in-depth conversation with Chris Eberl from 1Pitch, we shed light on the often complex and ever-changing relationship between influencers and marketers.
We discuss in detail the different expectations of both sides and how to reconcile them to create successful and long-term partnerships.
You’ll learn in detail what marketers look for when selecting influencers, from reach and engagement rates to brand compatibility and authenticity.
We’ll talk about what influencers can expect from a good collaboration, including creative freedom, fair compensation and professional support.
A particular focus is on the importance of transparency and clear communication in the collaboration.
We will shed light on different remuneration models and discuss how to make fair and motivating agreements.
You will also gain insights into the legal aspects of collaboration, from drafting contracts to liability issues.
We will talk about the challenges posed by the rapid development of social media and changing platform guidelines.
Finally, we give practical tips for a successful long-term partnership that benefits both influencers and marketers.
This video is a must-watch for influencers, marketers and agencies working in the dynamic field of influencer marketing and looking to take their collaboration to the next level.
The judgment of the European Court of Justice (ECJ) of December 5, 2023 in case C-807/21 concerns the interpretation of...
Read moreDetails0Currently, there is demand everywhere for protective clothing such as respirators and, in addition to professional suppliers, numerous self-employed people...
Read moreDetailsHeute bin ich auf der Online Marketing Konferenz Berlin dabei und freue mich auf eine spannende Veranstaltung. Das ist so...
Read moreDetailsIntroduction Investor negotiations are an important part of corporate financing in the Federal Republic of Germany. Whether a startup or...
Read moreDetailsTwo days ago, I had the opportunity to attend the presentation of the W3Now study in Berlin. This event was...
Read moreDetailsRecently, there have been some decisions on deletion claims against Facebook, which I would like to present here. Amount in...
Read moreDetailsActually, the behaviors when you receive a warning under competition law are always the same. A summary can be found...
Read moreDetailsThe I. Civil Senate of the Federal Court of Justice, which is responsible among other things for copyright law, has,...
Read moreDetailsThe fact that the university sports department at Leibniz University has been offering two courses in e-sports for the first...
Read moreDetailsMein neuer ITMediaLaw-Shop füllt sich stetig mit Inhalten und Angeboten – von praxisnahen E-Books über umfassende Bundle-Pakete bis hin zu...
Read moreDetailsIn dieser kurzen Episode diskutieren Anna und Max die Bedeutung der Rechtekette im Game Development – ein zentraler Aspekt für...
Read moreDetailsIn diesem Video rede ich ein wenig über transparente Abrechnung und wie ich kommuniziere, was es kostet, wenn man mit...
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