Attempt of cybergrooming to become punishable by law
Cybergrooming is the targeted response of children on the Internet with the aim of initiating sexual contacts. Cybergrooming is punishable...
Read moreDetailsIn this in-depth conversation with Chris Eberl from 1Pitch, we shed light on the often complex and ever-changing relationship between influencers and marketers.
We discuss in detail the different expectations of both sides and how to reconcile them to create successful and long-term partnerships.
You’ll learn in detail what marketers look for when selecting influencers, from reach and engagement rates to brand compatibility and authenticity.
We’ll talk about what influencers can expect from a good collaboration, including creative freedom, fair compensation and professional support.
A particular focus is on the importance of transparency and clear communication in the collaboration.
We will shed light on different remuneration models and discuss how to make fair and motivating agreements.
You will also gain insights into the legal aspects of collaboration, from drafting contracts to liability issues.
We will talk about the challenges posed by the rapid development of social media and changing platform guidelines.
Finally, we give practical tips for a successful long-term partnership that benefits both influencers and marketers.
This video is a must-watch for influencers, marketers and agencies working in the dynamic field of influencer marketing and looking to take their collaboration to the next level.
Cybergrooming is the targeted response of children on the Internet with the aim of initiating sexual contacts. Cybergrooming is punishable...
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Read moreDetailsThe operator of a fan page maintained on Facebook may be required to shut down its fan page if the...
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Read moreDetailsIt is always exciting to see what German courts have to deal with. But it's great. The following is my...
Read moreDetailsToday, there was actually supposed to be an interesting decision at the Munich Regional Court that shed light on the...
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