OLG Frankfurt on Influencer & Sneaky Advertising
If an influencer recommends a product without specifying its commercial purpose, this constitutes prohibited disguised advertising if he or she...
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Yesterday I took advantage of a too hot office and gave the website a makeover. The focus is now more clearly on articles and news. In addition, the speed of the website and reliability should be significantly improved.
There are still some small things to improve, but I think the changes are already clearly visible. So I would like to get feedback from my readers to evaluate how I can further develop the website.
In the future, I also plan to build a community function, so that on the one hand my clients can receive exclusive content and help, and on the other hand, so that interested streamers, esporters, influencers, software developers or other media and e-commerce companies that belong to a client group can also exchange information and ask me quick questions.
For this feature, it would be very helpful to hear what features my readers are most interested in;
[poll id=”2″]
Otherwise, of course, feel free to use the comments!
Marian Härtel ist Rechtsanwalt und Fachanwalt für IT-Recht mit einer über 25-jährigen Erfahrung als Unternehmer und Berater in den Bereichen Games, E-Sport, Blockchain, SaaS und Künstliche Intelligenz. Seine Beratungsschwerpunkte umfassen neben dem IT-Recht insbesondere das Urheberrecht, Medienrecht sowie Wettbewerbsrecht. Er betreut schwerpunktmäßig Start-ups, Agenturen und Influencer, die er in strategischen Fragen, komplexen Vertragsangelegenheiten sowie bei Investitionsprojekten begleitet. Dabei zeichnet sich seine Beratung durch einen interdisziplinären Ansatz aus, der juristische Expertise und langjährige unternehmerische Erfahrung miteinander verbindet. Ziel seiner Tätigkeit ist stets, Mandanten praxisorientierte Lösungen anzubieten und rechtlich fundierte Unterstützung bei der Umsetzung innovativer Geschäftsmodelle zu gewährleisten.
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