Competition law in digital marketing
Digital marketing offers start-ups a wide range of opportunities to advertise their products and services and reach their target groups ...
Digital marketing offers start-ups a wide range of opportunities to advertise their products and services and reach their target groups ...
Influencer marketing has become an important tool in digital marketing in recent years. For start-ups, it offers an effective way ...
Creating an online store offers self-employed people enormous opportunities, but also harbors numerous legal pitfalls. A legally compliant design is ...
The growing popularity of "just chatting" among influencers and streamers The "Just Chatting" category on the Twitch platform has become ...
In a recent ruling (Ref. 29 U 1582/19), the Munich Higher Regional Court clarified that online teasers with affiliate links ...
Introduction In my many years as a lawyer, I have drawn up numerous publishing agreements and advise mobile game developers, ...
For esports teams and influencers who are active in online retail and regularly offer merchandise such as T-shirts and hoodies, ...
❌ Section 5 TMG no longer exists. ✅ Long live § 5 DDG (Digital Services Act). The new Digital Services ...
Insight into the decision of the Koblenz Regional Court In its judgment of 27.02.2024 (Ref.: 11 O 12/23), the Regional ...
Introduction: In a recent ruling, the Court of Appeal in Berlin declared the price adjustment clause in Netflix's General Terms ...
Introduction Since its launch in 2015, Discord has become a popular platform for gamers, communities and, most recently, professional teams. ...
Introduction In the digital era, a presence on social media platforms has become indispensable for many influencers and companies. A ...
Introduction: Influencers are individuals who play a significant role in the modern advertising landscape due to their strong presence and ...
Core of the judgment In a remarkable ruling, with the file number 17 O 125/23, the Regional Court of Cologne ...
LinkedIn InMail - A great tool for business communication As someone who is regularly on LinkedIn, I know how valuable ...
The 4th Chamber of Commerce of the Regional Court Munich I, which among other things specializes in the law against ...
The First Civil Senate of the German Federal Court of Justice, which is responsible among other things for claims under ...
The First Civil Senate of the German Federal Court of Justice, which is responsible among other things for claims under ...
The First Civil Senate of the German Federal Court of Justice, which is responsible among other things for claims under ...
The media outlets also consider the influencer law announced by the federal government to be pointless. I had also criticized ...
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Introduction The German Patent and Trademark Office (DPMA) is a central authority in Germany responsible for the protection of intellectual...
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