Home
HOT/Important: Google Ads tax liability trap
copyright
New info on the status of the State Media Treaty
*Breaking?* First decision of the BGH on AI
Games publishing contracts – once in a nutshell
771c6d352c6299fb62a33828ce1a9bba
wegweisendes urteil zu ki trainingsdaten lg hamburg setzt massstaebe
From pixels to cardboard: legal aspects of turning computer games into board games
Legal challenges when implementing confidential computing: data protection and encryption in the cloud
AI in the legal system: Towards a digital future of justice
social media 936543 1280 1
drafting contracts for saas companies tips from an it law expert
GTCs are not invalid solely because of their length!

The evolution of influencer contracts: Legal milestones and modern practice

In this insightful conversation with Chris Eberl from 1Pitch, we take a deep dive into the fascinating evolution of influencer contracts.
We look back at the early days of influencer marketing and track how the legal framework has changed over time, from simple agreements to complex, multi-page contracts.
You will learn in detail which clauses are essential in a modern influencer contract and what both influencers and companies should pay particular attention to in order to protect their interests.
We shed light on typical pitfalls and legal gray areas that have led to conflicts in the past and provide practical tips on how to make fair and legally compliant agreements.
A particular focus is on the topics of content rights, exclusivity and remuneration models, which are often a cause for discussion.
We also discuss the importance of transparency and authenticity in influencer contracts and how these aspects can be legally anchored.
We will also take a look at international differences in contract design and provide tips for cross-border cooperation.
Finally, you will gain insights into current trends and future developments in the field of influencer marketing and their impact on the drafting of contracts.
This video is a must-watch for influencers, marketing experts and companies who are active in the dynamic field of influencer marketing and want to put their collaboration on a solid legal footing.


Marian Härtel

Marian Härtel ist spezialisiert auf die Rechtsgebiete Wettbewerbsrecht, Urheberrecht und IT/IP Recht und hat seinen Schwerpunkt im Bereich Computerspiele, Esport, Marketing und Streamer/Influencer. Er betreut Startups im Aufbau, begleitet diese bei sämtlichen Rechtsproblemen und unterstützt sie im Business Development.

Related Posts

Leave a Reply

Your email address will not be published. Required fields are marked *

Kategorien

Welcome Back!

Login to your account below

Retrieve your password

Please enter your username or email address to reset your password.

Add New Playlist