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Rechtsanwalt Marian Härtel - ITMediaLaw

Contracts for startups

1. October 2024
in Internally
Reading Time: 9 mins read
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vertraege fuer startups
Key Facts
  • Professional contracts are crucial for the long-term success of start-ups.
  • Tailor-made legal foundations minimize legal risks and prevent costly disputes.
  • Important types of contracts include partnership agreements, employment contracts and non-disclosure agreements.
  • Quality of lawyer-generated contracts surpasses AI-generated templates.
  • Individual solutions support legal security and growth.
  • Comprehensive advice from lawyers optimizes business structures and provides support with financing.
  • Preparation for legal due diligence is crucial for investors and their confidence.

As an experienced lawyer for start-ups, I have seen time and again how crucial professional contracts are for the long-term success of young companies. However, many founders underestimate the importance of a tailored legal framework in the early stages. In this article, I want to explain why investing in expert contract drafting pays off, especially for growth-oriented startups. I will discuss different types of contracts, highlight the advantages over AI-generated templates and explain how specialized lawyers can not only draft legally compliant contracts, but also structure and optimize them. My aim is to open your eyes as a founder to this important topic.

Content Hide
1. Why startups need contracts right from the start
1.1. Protection against legal risks
1.2. Compliance and growth
2. Which contracts are important for start-ups
2.1. Basic contract types
2.2. Special contracts for the IT sector
2.3. Importance of professional legal advice
3. The difference between lawyer-generated and AI-generated contracts
3.1. Quality and legal certainty
3.2. Holistic advice
3.3. Legal due diligence and scalability
4. Our specialized contract templates for startups
4.1. Individualized solutions for legal security
4.2. Digital collaboration and efficiency
4.3. Expertise for future-proof contracts
5. How we advise start-ups on financing and scaling
5.1. Strategic planning and structuring
5.2. Legal due diligence and investor readiness
5.3. Customized contract design
6. Our expertise in IT and media law
6.1. Specialization in innovative areas
6.2. Holistic consulting for start-ups
6.3. Industry-specific know-how
7. Case studies: Contracts for gaming and influencers
7.1. Complexity in the gaming sector
7.2. Challenges for influencers
7.3. Legal due diligence for start-ups
8. How we optimize contracts for your startup
8.1. Customized solutions instead of standard contracts
8.2. Preparation for due diligence and scaling
8.3. Comprehensive advice beyond the contract
9. Startup contracts FAQ: Your most frequently asked questions
9.1. Which contracts are particularly important for start-ups?
9.2. Why are model contracts often not enough?
9.3. How can a lawyer help draft a contract?
10. Conclusion
10.1. More than just standard contracts
10.2. Preparation for legal due diligence
10.3. Holistic advice
11. Conclusion
11.1. Author: Marian Härtel

Why startups need contracts right from the start

As an experienced lawyer for startups, I cannot emphasize enough how important professionally drafted contracts are right from the start. Well-drafted contracts form the legal foundation of your business and protect both your business and your customers. They clearly define roles, responsibilities and expectations between founders, employees and investors.

Protection against legal risks

Start-ups that want to scale up must undergo legal due diligence by potential investors at an early or later stage. This is where investing in tailor-made contracts pays off. They minimize legal risks and prevent costly disputes that can burden a young company.

Compliance and growth

Specialized contracts help startups comply with relevant laws and regulations, be it employment law, taxes or intellectual property. As an IT lawyer, I ensure that your contracts are not only legally sound, but also tailored to the specific requirements of your technology startup. This creates a solid foundation for sustainable growth and innovation in the dynamic digital economy.

Which contracts are important for start-ups

As an experienced IT lawyer, I know that professional contracts are essential for start-ups. A handshake is simply not enough to regulate the complex relationships in the business world.

Basic contract types

The most important contracts for start-ups include:

  • Partnership agreement: regulates the relationship between the founders
  • Employment contracts: For employees and freelancers
  • Non-disclosure agreements (NDAs): Protect confidential information
  • Customer contracts: Define services and payment terms

Special contracts for the IT sector

Start-ups in the IT sector are also relevant:

  • Software development contracts: Rules Scope, rights and obligations during development
  • SaaS contracts: For cloud-based services
  • License agreements: For the use of software or intellectual property

Importance of professional legal advice

Professional legal advice is invaluable for startups. As a lawyer, I can not only draft standardized contracts, but also tailor them to the individual needs and challenges of your startup. This is particularly important with regard to future growth and possible due diligence by investors.

The difference between lawyer-generated and AI-generated contracts

Quality and legal certainty

As an experienced IT lawyer, I can confirm that the main difference between lawyer-drafted and AI-generated contracts lies in quality and legal certainty. While AI tools can produce impressive contract drafts, they lack the necessary legal understanding to ensure customized and legally compliant contracts. A lawyer takes into account the specific context of a startup and adapts the contract clauses accordingly.

Holistic advice

Another key difference is the comprehensive advice that a lawyer offers. As a legal expert, I go beyond simply drafting contracts. I analyze the overall situation of the startup, identify opportunities and risks and develop a holistic strategy to support the company’s goals. This strategic component is completely missing in AI-generated contracts.

Legal due diligence and scalability

For startups that want to scale and go through legal due diligence with investors in the future, professional legal advice is essential. AI tools cannot fully capture the complex legal requirements and industry-specific regulations. An experienced lawyer will ensure that contracts are not only legally sound, but also support the startup’s growth and long-term goals.

Our specialized contract templates for startups

As an experienced IT lawyer, I offer tailor-made contract templates for start-ups that go far beyond standardized templates. My templates take into account the specific needs and challenges of young companies in the dynamic IT sector.

Individualized solutions for legal security

Our specialized contract templates cover all important areas relevant to startups. From partnership agreements and employment contracts to complex license agreements – each document is carefully tailored to your individual requirements. With detailed, written contracts, you minimize legal and financial risks and create a solid foundation for your business growth.

Digital collaboration and efficiency

To optimize collaboration, I am planning to introduce a digital system for contract creation and customer communication. This will allow you to view and comment on contracts online and share them securely with me. In addition, a contract generator is being developed that can automatically create individualized contracts – ideal for start-ups that want to scale quickly.

Expertise for future-proof contracts

As a lawyer with in-depth IT knowledge, I understand not only the legal but also the technical aspects of your business. This enables me to draft future-proof contracts that optimally prepare your startup for future legal due diligence and investor meetings. My expertise in emerging markets and innovative technologies such as AI and SaaS flows directly into the drafting of your contracts.

How we advise start-ups on financing and scaling

As an experienced IT lawyer and business consultant, I offer start-ups comprehensive support with financing and scaling. My expertise goes far beyond the mere drafting of contracts and includes holistic advice that combines technical know-how with legal expertise.

Strategic planning and structuring

When advising start-ups, I attach great importance to well thought-out strategic planning. Together, we analyze the business structure and optimize it for future growth. In doing so, we not only take into account legal aspects, but also technological trends and market developments. Digitalization offers enormous opportunities here, particularly with regard to process automation and improved data analysis.

Legal due diligence and investor readiness

A key aspect of my advice is preparing for potential investors. We conduct thorough legal due diligence to identify and address legal risks at an early stage. This includes reviewing and optimizing all relevant contracts and ensuring compliance with data protection regulations. It is particularly important to consider the legal challenges of digitalization, such as IT security and liability issues.

Customized contract design

As a lawyer specializing in start-ups, I do not develop standard contracts, but tailor-made solutions. These take into account the specific needs and challenges of each individual start-up, particularly in the dynamic IT sector. In doing so, I integrate my technical understanding to create future-proof and scalable contractual frameworks.

Our expertise in IT and media law

As an experienced IT lawyer, I bring a unique combination of legal expertise and technological understanding to the table. This synergy enables me to holistically address the complex challenges faced by start-ups in the digital world.

Specialization in innovative areas

My focus is on the dynamic sectors of online entertainment, web media and computer games. I have in-depth expert knowledge of forward-looking IT topics such as SaaS, AI and streaming services. This specialization allows me to develop tailor-made contracts for start-ups that are both legally watertight and technologically future-proof.

Holistic consulting for start-ups

In addition to my legal expertise, I have extensive entrepreneurial experience in the IT sector. I not only support start-ups in drafting contracts, but also offer strategic advice on financing and scaling. My goal is to prepare start-ups for future legal due diligence and to optimize their business structures.

Industry-specific know-how

Whether gaming, esports or influencer marketing – I understand the specific requirements of these industries. My experience also extends to the Asian gaming market, which is particularly valuable for startups with international ambitions. This in-depth industry knowledge flows into every legal consultation and helps start-ups to position themselves optimally in their market.

Case studies: Contracts for gaming and influencers

Complexity in the gaming sector

As an experienced IT lawyer, I have advised numerous start-ups in the gaming sector. A common scenario is co-production agreements, where two or more parties jointly develop a game project. These contracts are complex as they need to regulate aspects such as resource allocation, rights management and marketing. According to experts, such agreements offer advantages such as additional financing opportunities and access to new markets, but also require careful legal structuring.

Challenges for influencers

In the influencer sector, I often see that contracts are not sufficiently well thought out. Many influencers underestimate the scope of exclusivity clauses or neglect to regulate creative control. A thorough review of all contractual terms is essential, particularly with regard to aspects such as remuneration, liability and notice periods. As a lawyer specializing in innovative IT topics, I support influencers in protecting their interests while building professional partnerships.

Legal due diligence for start-ups

For start-ups in both areas, forward-looking contract drafting is crucial. All contracts are examined in detail during subsequent legal due diligence by potential investors. My experience shows that professionally drafted contracts not only offer legal security, but also strengthen investor confidence and thus increase the chances of scaling.

How we optimize contracts for your startup

As an experienced IT lawyer and business consultant, I understand the unique challenges that startups face. My goal is to optimize your contracts so that they protect your business while enabling growth.

Customized solutions instead of standard contracts

I do not draw up run-of-the-mill contracts, but develop individual solutions that are tailored to the specific needs and goals of your startup. I take into account not only legal aspects, but also technical implications and future trends in the IT sector.

Preparation for due diligence and scaling

A professionally drafted contract is critical for startups that want to scale and face legal due diligence from investors. I can help you structure your contracts so that they stand up to scrutiny while providing flexibility for future growth.

Comprehensive advice beyond the contract

As a lawyer with extensive experience in the IT sector, I offer more than just legal expertise. I also advise you on business structures, financing options and market trends in order to position your startup optimally.

By combining legal expertise and technical understanding, I ensure that your contracts are not only legally compliant, but also support and promote your business objectives.

Startup contracts FAQ: Your most frequently asked questions

Which contracts are particularly important for start-ups?

As a startup, some contracts are of central importance. These include shareholder agreements, employment contracts, customer contracts and license agreements. The protection of intellectual property is also particularly important. An experienced lawyer can support you in drawing up these contracts and ensure that your interests are optimally protected.

Why are model contracts often not enough?

Although model contracts can provide a good starting point, they are often not sufficient for the specific needs of a startup. Every company has unique requirements and challenges. A specialized lawyer can tailor contracts to your business model and goals. This is particularly important with regard to future legal due diligence by potential investors.

How can a lawyer help draft a contract?

An experienced lawyer offers more than just legal formulations. They can optimize your business structure, anticipate future challenges and create contracts that support your growth. They can also advise you on compliance with relevant laws and regulations, which is particularly important in the fast-moving technology sector. According to experts, a proactive and comprehensive approach to legal compliance is crucial to mastering the complexity of digital transformation and capitalizing on its opportunities.

Conclusion

As an experienced IT lawyer, I cannot emphasize enough how important professionally drafted contracts are for startups. Investing in customized legal documents pays off in the long run, especially when it comes to growth and investors.

More than just standard contracts

My many years of experience in the dynamic world of online entertainment, web media and computer games enable me to go far beyond 08/15 contracts. I consider the unique challenges of each startup and develop solutions that are both legally watertight and business-enhancing.

Preparation for legal due diligence

Professionally drafted contracts are crucial when investors come into play. Thorough legal due diligence can make the difference between a successful financing round and a failed deal. As a lawyer with expertise in innovative IT topics such as SaaS, AI and streaming, I help start-ups to optimally prepare for this critical phase.

Holistic advice

My role goes beyond simply drafting contracts. I offer comprehensive advice that optimizes business structures and takes future trends into account. For startups looking to scale, this holistic approach is invaluable. It ensures that legal aspects go hand in hand with business goals.

Conclusion

As an experienced lawyer for start-ups, I can only emphasize the importance of professional contract drafting right from the start. Tailor-made contracts that take your specific needs and goals into account are an investment in the future of your company. They not only create legal certainty, but also optimize your business processes and structures. Unlike AI-generated templates or standard contracts, advice from a specialist lawyer offers a holistic approach that goes far beyond simply drafting documents. Let’s work together to create the legal foundations for the sustainable success and growth of your innovative startup.

As I have already mentioned, professionally drafted contracts and legal support pay off for start-ups in the long term. This begins in the start-up phase and continues throughout the growth of your company.

Let us work together to create tailor-made contracts that take your specific needs and objectives into account. In this way, we create the necessary legal certainty right from the start and optimize your business processes at the same time. My holistic approach goes beyond simply drafting contracts and offers you strategic advice and solutions that will drive your business forward in the long term.

Get in touch with me now. Together we will find the best strategy to get your innovative start-up on the road to success and remove all legal hurdles on your growth path.

Marian Härtel
Author: Marian Härtel

Marian Härtel ist Rechtsanwalt und Fachanwalt für IT-Recht mit einer über 25-jährigen Erfahrung als Unternehmer und Berater in den Bereichen Games, E-Sport, Blockchain, SaaS und Künstliche Intelligenz. Seine Beratungsschwerpunkte umfassen neben dem IT-Recht insbesondere das Urheberrecht, Medienrecht sowie Wettbewerbsrecht. Er betreut schwerpunktmäßig Start-ups, Agenturen und Influencer, die er in strategischen Fragen, komplexen Vertragsangelegenheiten sowie bei Investitionsprojekten begleitet. Dabei zeichnet sich seine Beratung durch einen interdisziplinären Ansatz aus, der juristische Expertise und langjährige unternehmerische Erfahrung miteinander verbindet. Ziel seiner Tätigkeit ist stets, Mandanten praxisorientierte Lösungen anzubieten und rechtlich fundierte Unterstützung bei der Umsetzung innovativer Geschäftsmodelle zu gewährleisten.

Tags: AIBeratungBusinessComplianceContract creationContract designDevelopmentDigitizationEmployeesEsportFinancingGamesGamingGrowthHaftungInfluencerInnovationInvestmentIT SecurityKILabour lawLawsLawyerLegal adviceLegal certaintymarketingMediaSaasSicherheitSoftwareStartupsTechnologyVerträge

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  • Informationen
    • Ideal partner
    • About lawyer Marian Härtel
    • Quick and flexible access
    • Principles as a lawyer
    • Why a lawyer and business consultant?
    • Focus areas of attorney Marian Härtel
      • Focus on start-ups
      • Investment advice
      • Corporate law
      • Cryptocurrencies, Blockchain and Games
      • AI and SaaS
      • Streamers and influencers
      • Games and esports law
      • IT/IP Law
      • Law firm for GMBH,UG, GbR
      • Law firm for IT/IP and media law
    • The everyday life of an IT lawyer
    • How can I help clients?
    • Testimonials
    • Team: Saskia Härtel – WHO AM I?
    • Agile and lean law firm
    • Price overview
    • Various information
      • Terms
      • Privacy policy
      • Imprint
  • Services
    • Support and advice of agencies
    • Contract review and preparation
    • Games law consulting
    • Consulting for influencers and streamers
    • Advice in e-commerce
    • DLT and Blockchain consulting
    • Legal advice in corporate law: from incorporation to structuring
    • Legal compliance and expert opinions
    • Outsourcing – for companies or law firms
    • Booking as speaker
  • News
    • Gloss / Opinion
    • Law on the Internet
    • Online retail
    • Law and computer games
    • Law and Esport
    • Blockchain and web law
    • Data protection Law
    • Copyright
    • Labour law
    • Competition law
    • Corporate
    • EU law
    • Law on the protection of minors
    • Tax
    • Other
    • Internally
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